Pandit Ravi Shankar Google doodle honors the famous Indian musician & his sitar

A huge influence on the Beatles' George Harrison, Shankar is credited with introducing Indian music to the world.

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Google is paying tribute today to Indian-born Pandit Ravi Shankar on what would have been the musician’s 96th birthday, replacing its usual logo with a doodle depicting Shankar’s sitar.

The doodle leads to a search for “Pandit Ravi Shankar” and is being displayed on Google’s home page in a handful of countries, including the US, the UK, Sweden, Lithuania, Serbia, Greece, Isreal, Kazakhstan, Japan, Indonesia and India.

[pullquote]Shankar evangelized the use of Indian instruments in Western music, introducing the atmospheric hum of the sitar to audiences worldwide.[/pullquote]

Google says Laughlin’s artwork, designed by doodler Kevin Laughlin, is meant to reflect the style of sitar Shankar played, with two bridges — one for the “drone” strings and one for the melody strings — and a second gourd-shaped resonator at the top of the instrument’s neck.

“Shankar’s music popularized the fundamentals of Indian music, including raga, a melodic form,” says Google on its Doodle blog.

Many know Shankar as the musician who brought Indian music to the western world, teaching George Harrison how to play the sitar in the mid-1960s. In addition to his collaborations with Harrison, Shankar frequently performed alongside the violinist Yehudi Menuhin, worked with composer Philip Glass and composed a concerto for the London Symphony Orchestra.


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Amy Gesenhues
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Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Search Engine Land, MarTech and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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