Last night I discovered reports via WebmasterWorld that shows Google testing a flavor of Google SearchWiki directly on the paid ads, also known as AdWords results.

Here is a screen capture of that in action:

I have emailed Google for a statement and I will update this post when I receive one.

If you want to discuss this with other SEMs, just the Sphinn thread.

Postscript: Here is a statement I received from a Google spokesperson:

As part of our ongoing commitment to innovation, we are currently running an experiment in which users can customize the ads that appear in the “Sponsored Links” section of the search results page by deleting ad results. This experimental feature is only visible to a small number of users, and we have no news to announce at this time regarding developments in our AdWords product offering.

Related Topics: Channel: SEM | Google: AdWords | Google: SearchWiki | Top News

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz

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