Opinions expressed in this article are those of the sponsor. Search Engine Land neither confirms nor disputes any of the conclusions presented below.

5 ways data can help you understand your buyer’s journey now

In this live webinar, learn how to create a better user experience and give your customers what they need.

Chat with SearchBot
Shutterstock 599611640

Several things need to go right to not only win over new customers but also to retain them. Whether you’re a B2B or a B2C business, understanding your buyer’s journey is incredibly important in building your initial rapport and ensuring that you’re identifying and addressing unmet needs that will help turn your customers into your biggest advocates.

Register today for5 Ways Consumer and Market Intelligence Will Help You Understand Your Buyer’s Journey, presented by NetBase Quid.


About the author

Cynthia Ramsaran
Contributor
Cynthia Ramsaran was director of custom content at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over two decades of editorial/content marketing experience, Cynthia’s expertise spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer/producer for CNBC.com and produced thought leadership for KPMG. Cynthia hails from Queens, NY and earned her Bachelor's and MBA from St. John's University.

Get the must-read newsletter for search marketers.