AdWords Dimensions Tab Now Features Both Ad Group & Campaign Detail Reports
Quickly assess settings and performance across campaigns and ad groups.
The AdWords Dimensions tab is the tab that keeps on giving. In addition to last month’s roll out of campaign details, Google has now added ad group details to the tab.
The reports allow you to quickly review setting and performance details across a set of campaigns and ad groups. Choose the ad group details report to sort and filter by metric, label, campaign type and more. Quickly see things like the number of active or disapproved keywords, negatives, which ad groups have sitelinks enabled or disapproved, as well as mobile bid adjustments and more.
The reports can be downloaded like any other report in AdWords.
Just go to the dimensions tab and at the bottom you’ll find Campaign details and Ad group details.
AdWords also recently streamlined the Top Movers report with a summary dashboard at the top of the and details on top mover campaigns and ad groups below.
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
New on Search Engine Land