With OpenAI in chaos, Sam Altman joins Microsoft
Microsoft has hired Altman and other OpenAI colleagues. A majority of OpenAI employees have threatened to quit if the board won't resign.
Journalism Associate
Danny Goodwin is Editorial Director of Search Engine Land & Search Marketing Expo - SMX. He joined Search Engine Land in 2022 as Senior Editor. In addition to reporting on the latest search marketing news, he manages Search Engine Land’s SME (Subject Matter Expert) program. He also helps program U.S. SMX events.
Goodwin has been editing and writing about the latest developments and trends in search and digital marketing since 2007. He previously was Executive Editor of Search Engine Journal (from 2017 to 2022), managing editor of Momentology (from 2014-2016) and editor of Search Engine Watch (from 2007 to 2014). He has spoken at many major search conferences and virtual events, and has been sourced for his expertise by a wide range of publications and podcasts.
Microsoft has hired Altman and other OpenAI colleagues. A majority of OpenAI employees have threatened to quit if the board won't resign.
Danny Goodwin | Nov 20, 2023 at 9:52 am ETOpenAI lost confidence in Altman and said new leadership is necessary. OpenAI CTO Mira Murati has been named interim CEO.
Danny Goodwin | Nov 17, 2023 at 3:51 pm ETMicrosoft Bing will still provide a combined search and chat experience. It will now just be called Copilot instead of Bing Chat.
Danny Goodwin | Nov 15, 2023 at 12:13 pm ETYandex, the dominant search and online advertising platform is Russia since 1997, has been in turmoil since Russia's invasion of Ukraine.
Danny Goodwin | Nov 14, 2023 at 2:15 pm ETGet free access to this Search Engine Land toolkit that equips you with AI specially designed for marketing tasks.
Danny Goodwin | Nov 14, 2023 at 8:00 am ETAny impact of ChatGPT on Google's search dominance is overblown at this point, as ChatGPT only has 2% of Google's monthly traffic.
Danny Goodwin | Nov 9, 2023 at 12:58 pm ETLearn Google's three pillars of ranking, the important role of end user data – how people interact with search – and more.
Danny Goodwin | Nov 3, 2023 at 12:26 pm ETTo continue growing, Semrush has already started testing price increases to maximize the revenue it generates from its users.
Danny Goodwin | Nov 2, 2023 at 4:03 pm ETGoogle yesterday tried to rewrite history, claiming Bard wasn't rushed out to upstage Microsoft. But facts aren't on Google's side here.
Danny Goodwin | Nov 2, 2023 at 10:06 am ETWhat kind of publication would spend their time smearing an entire SEO industry for traffic and profit? The Verge.
Danny Goodwin | Nov 1, 2023 at 4:02 pm ETGoogle declared a Code Yellow in 2019 when it looked like the company might not meet quarterly search revenue goals. Ben Gomes had concerns.
Danny Goodwin | Nov 1, 2023 at 12:25 pm ETiPhone and car insurance related search terms made Google the most revenue, according to a new trial exhibit.
Danny Goodwin | Nov 1, 2023 at 11:30 am ETNews publishers are concerned that AI answers will replace Search traffic, leading to less revenue, lost jobs and other damages.
Danny Goodwin | Oct 31, 2023 at 3:30 pm ETWe also now know exactly how much Google paid to be the default search engine on multiple devices and browsers: $26.3 billion in 2021.
Danny Goodwin | Oct 30, 2023 at 12:25 pm ETAhrefs seems to believe an article endorsing Semrush over Ahrefs on the Backlinko website may violate FTC's endorsement guidelines.
Danny Goodwin | Oct 26, 2023 at 4:02 pm ETSearch themes are a new, optional signal that let you add information about customers or your business in Performance Max.
Danny Goodwin | Oct 26, 2023 at 11:00 am ETThe all new pubCenter pilot program, which is actually a 15-year-old Microsoft product, is now open but only to U.S. businesses.
Danny Goodwin | Oct 26, 2023 at 7:00 am ETAmazon said the generative AI tool lets you add backgrounds or lifestyle scenes around plain product images, which could improve CTR.
Danny Goodwin | Oct 25, 2023 at 12:05 pm ETWhile AI can save SMBs time and money, most SMB owners and decision-makers don't understand how to use AI in marketing.
Danny Goodwin | Oct 25, 2023 at 9:58 am ETBlogs appear 23% of the time in the top 5 positions of Google Search, excluding home pages, according to BrightEdge data.
Danny Goodwin | Oct 24, 2023 at 11:47 am ETHere are all the individuals, agencies and in-house teams who have earned Search Engine Land awards for excellence in SEO in PPC in 2023.
Danny Goodwin | Oct 23, 2023 at 8:00 am ETWhile Collaborative Articles have potential visibility benefits, some articles are 'drowning in half-truths and misinformation.'
Danny Goodwin | Oct 19, 2023 at 12:00 pm ETA lack of training and education, and an abundance of new AI tools, are big problems for marketers, a new survey finds.
Danny Goodwin | Oct 19, 2023 at 9:00 am ETBrands can serve ad packages during cultural moments alongside 'the most relevant and engaging' video content on YouTube.
Danny Goodwin | Oct 16, 2023 at 10:07 am ETWe're excited to announce the nominations for this year's Search Engine Land Awards. Winners will be announced Oct. 23.
Danny Goodwin | Oct 16, 2023 at 6:00 am ETFAQs rich results mostly only show for well-known, authoritative websites – but it's still possible to earn them.
Danny Goodwin | Oct 4, 2023 at 1:06 pm ETDespite investing $100 billion in Bing, the search engine simply can't compete with Google due to its monopoly position, says Satya Nadella.
Danny Goodwin | Oct 2, 2023 at 3:23 pm ETYou can now prevent Bard and Vertex AI generative APIs, and future generations of models, from from accessing your website, or parts of it.
Danny Goodwin | Sep 28, 2023 at 3:43 pm ETGoogle will soon add the About this result feature for individual links that are included in SGE responses.
Danny Goodwin | Sep 28, 2023 at 2:53 pm ETWhenever a request requires fresh information, Meta's conversational assistant will ask Microsoft Bing to get the chat answer.
Danny Goodwin | Sep 27, 2023 at 4:14 pm ETThe number of popular websites blocking ChatGPT has increased 250% in the past month. Pinterest, Indeed and more big brands now block GPTBot.
Danny Goodwin | Sep 27, 2023 at 9:38 am ETGoogle's Gary Illyes said people overestimate the importance of links, saying they haven't been a top 3 ranking factor for some time.
Danny Goodwin | Sep 25, 2023 at 12:19 pm ETDoes this mean clicks are a direct ranking factor? No. In fact, BERT and MUM are making user data less important.
Danny Goodwin | Sep 25, 2023 at 8:25 am ETGoogle's Gary Illyes on ranking signals, AI content, voice data in GSC, Core Web Vitals, the importance of links and much more.
Danny Goodwin | Sep 21, 2023 at 6:45 pm ETThe removal of SERP features like HowTo and FAQ rich results are a trend SEOs should watch, according to Google's Gary Illyes.
Danny Goodwin | Sep 21, 2023 at 3:32 pm ETThis change comes one month after Google announced HowTo would no longer appear on mobile devices and just for desktop users.
Danny Goodwin | Sep 14, 2023 at 9:33 am ETSundar Pichai compares the shift to SGE to the shift from desktop to mobile – and believes it won't blow up Google's current business model.
Danny Goodwin | Sep 12, 2023 at 1:40 pm ETIt's finally happened, 68 days later. Google Universal Analytics has stopped processing data for Search Engine Land.
Danny Goodwin | Sep 8, 2023 at 10:54 am ETNew survey finds Gen Z prefers TikTok due to the video format of the results and more relatable and personalized answers.
Danny Goodwin | Sep 7, 2023 at 4:00 pm ETThreads search has been limited to searching for accounts. But now Threads is testing text search in New Zealand and Australia.
Danny Goodwin | Aug 31, 2023 at 9:40 am ET