Hooray! Google My Business descriptions are back
Contributor Joy Hawkins points out GMB has brought back the business description field and shares helpful tips on how a business owner can get the...
Joy is the owner of the Local Search Forum and Sterling Sky in Canada. She is also the author of The Expert’s Guide to Local SEO, which is an advanced training manual for people wanting a detailed look at what it takes to succeed in the Local SEO space. She has been working in the industry since 2006. She is a faculty member at LocalU and enjoys speaking regularly at marketing conferences such as SMX, LocalU, Pubcon and State of Search. You can find her on Twitter or volunteering as a Product Expert on the Google My Business Forum.
Contributor Joy Hawkins points out GMB has brought back the business description field and shares helpful tips on how a business owner can get the...
Is someone getting back at your company by leaving negative reviews? Contributor Joy Hawkins shares types of reviews Google tends to remove and how...
Contributor Joy Hawkins isn't sure Yelp ads are better in all cases and provides a detailed case study comparing the efficiency of Adwords over Yelp...
Looking to take advantage of this new Google My Business feature? Columnist Joy Hawkins explains how to get started with Google...
Google recently updated its review policies to clarify that reviews left by former employees are considered to be in violation of its guidelines....
Many local businesses are guilty of violating Google My Business guidelines to game the system, and columnist Joy Hawkins has observed rampant...
Columnist Joy Hawkins shares the results of a case study to see whether Google Posts can move the needle for local search...
There's good news and there's bad news in the local service-area business space. Contributor Joy Hawkins brings us up to date....
Google is expanding their Home Service Ads across more and more cities in the US, and some home-based business owners are worried. Columnist Joy...
Have you noticed a recent shift in Google's local search results? Columnist Joy Hawkins shares everything you need to know about the 'Hawk' update,...
Noticed the new "questions & answers" section in Google Maps app listings? Columnist Joy Hawkins shares her observations about this helpful new...
Creating fake reviews might seem like a great way to boost your business's local profile, but columnist Joy Hawkins warns that the consequences far...
Local businesses, are you utilizing Google Posts? Columnist Joy Hawkins shares her observations from several months of testing this new...
Columnist and local search expert Joy Hawkins notes that unless Google My Business gets serious about addressing fake reviews, it will suffer a loss...
Google has been quietly rolling out new features and updates to Google My Business over the last several months, and columnist Joy Hawkins has...
A recent study released by Google claims that fewer than 0.5% of local searches lead to fake listings. But is this number misleading? Columnist and...
Contributor Joy Hawkins warns about the likely unintended consequences of Google's impending shutdown of Map Maker, calling for the search giant to...
Columnist and local search expert Joy Hawkins shows the results of a recent Google My Business advanced verification test and explores the new home...
How significantly did the Possum update impact local search results in Google? Columnist Joy Hawkins shares data and insights from a study she did...
Wondering what's up with local search rankings lately? Columnist Joy Hawkins has the scoop on a recent local algorithm update that local SEO experts...