SMX West: Solving SEO Issues in Google’s Post-Update World
Now that Google no longer regularly announced algorithm updates, it can be hard to tell when your site's been hit by one. Luckily, there are steps...
Mark Traphagen
Mark Traphagen is VP of Product Marketing and Training for seoClarity, a leading enterprise SaaS SEO platform. Mark is a sought-after speaker and writer on the topics of SEO, social media and content marketing.
What’s new and cool at Google from SMX East 2016
At this year's SMX East, Googlers Jerry Dischler and Babak Pahlavan shared recent updates and what's coming to AdWords and Google Analytics....
Analytics & Conversion
SMX Advanced recap: Lies, Damn Lies, and Search Marketing Statistics
Are your marketing tests giving you valid results? Columnist Mark Traphagen summarizes insights from a presentation by Vistaprint's Adria Kyne at SMX...
Local
Interview: Author Bill Tancer On The Search Impact Of Reviews
Contributor Mark Traphagen discusses the relationship between organic search and reviews with New York Times bestselling...
Content
Content Marketing & Promotion To Drive Quality Links: Up Close @SMX West
Contributor Mark Traphagen recaps a session from SMX West 2015 on how to create link-worthy...
The Growth Of Direct Answers: How Should SEOs React?
More and more often, SERPs are including answers, not just links to answers. Columnist Mark Traphagen recaps an SMX West panel that explores the...
Google Removes Author Photos From Search: Why And What Does It Mean?
The search world was rocked by yesterday’s announcement by Google’s Webmaster trends analyst John Mueller that Google will be removing...
SEO
Up Close @SMX Advanced: The Periodic Table Of SEO Elements
This SEO ranking factors session has become a much-anticipated tradition at SMX Advanced, as the substantial early morning crowd in attendance this...
How Google Plus Profiles & Pages Gain Search Authority
At SMX East this past October, I gave a presentation titled, “Putting the SEO Power of Google+ to Work.” The centerpiece of that...