Mark Traphagen

Mark Traphagen

Mark Traphagen is VP of Product Marketing and Training for seoClarity, a leading enterprise SaaS SEO platform. Mark is a sought-after speaker and writer on the topics of SEO, social media and content marketing.

Google

Google Removes Author Photos From Search: Why And What Does It Mean?

The search world was rocked by yesterday’s announcement by Google’s Webmaster trends analyst John Mueller that Google will be removing all author photos and Google+ view counts from search results on both desktop and mobile. This change will roll out to all users over the next few days. The pressing question for most people is […]

Google Algorithm Updates

Up Close @SMX Advanced: The Periodic Table Of SEO Elements

This SEO ranking factors session has become a much-anticipated tradition at SMX Advanced, as the substantial early morning crowd in attendance this year testified. Each year, a panel of SEO data experts present their up-to-date findings, test results, and best guesses as to what factors are primary in Google’s ranking algorithm. There are always surprises, […]

Google

How Google Plus Profiles & Pages Gain Search Authority

At SMX East this past October, I gave a presentation titled, “Putting the SEO Power of Google+ to Work.” The centerpiece of that presentation was a first peek at a study I’d conducted that seemed to confirm my hypothesis that Google+ profiles and pages gain authority for ranking in Google Search (and elsewhere in Google, […]