Bing Ads Doubles Number Of Keywords Advertisers Can Review In UI To Support Larger Accounts

By Amy Gesenhues

Published: July 2, 2014 at 8:13 am

Bing Ads has taken another step toward supporting larger accounts. Yesterday, the ad network announced it had updated its user interface so that advertisers can now review accounts with up to 100,000 keywords in the Keyword Tab.

As part of the updates, ad groups and tabs have also been configured to support the increased amount of data.

This doubles the 50,000 keywords advertisers could formerly review in the Bing Ads UI after updates rolled out in May of this year.

From the announcement:

The Bing Ads team is continuing to scale the UI to much larger accounts and have started piloting accounts up to 250,000 keywords.

Bing said any accounts with keyword numbers that surpass the current UI review limits can still be managed within the UI by narrowing the scope of the specific campaign.

Bing Ads Keyword Review July 2014

Explore more on

Microsoft Advertising Microsoft Bing Online advertising Search engine marketing User interface

Add Search Engine Land as a preferred source on Google

Editorial disclosure

Contributing authors are chosen for their expertise and work under the oversight of the editorial staff. Search Engine Land is owned by Semrush. The contributor was not asked to mention Semrush; the opinions expressed are their own.

About the author

Amy Gesenhues

Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Search Engine Land, MarTech and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.