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    DuckDuckGo joins World Wide Web Consortium

    The search engine says it will contribute to global standards with privacy in mind.

    DuckDuckGo has joined the World Wide Web Consortium (W3C), the search engine announced on Monday. As a member of the international organization, DuckDuckGo says it will contribute to “global standards with privacy in mind as part of our mission to raise the standard of trust online.”

    Why we should care

    The addition of a privacy-focused company, like DuckDuckGo, may influence the direction of future standards as well as future revisions of existing standards. More emphasis on privacy within future web standards may also mean less data for marketers that use vendors and platforms that adopt those standards.

    More on DuckDuckGo


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    About the Author

    George Nguyen
    George Nguyen is the Director of SEO Editorial at Wix, where he manages the Wix SEO Learning Hub. His career is focused on disseminating best practices and reducing misinformation in search. George formerly served as an editor for Search Engine Land, covering organic and paid search.