Google Search testing “Mentioned in” search snippet

Google's expandable carousel search snippet feature informs searchers which other webpages mention a website.

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Google is testing a new search snippet feature titled Mentioned in.

This feature, which adds a new section to a search result snippet, lets the searcher expand and see the websites on which this site is also mentioned.

What it looks like. Here is a GIF of Mentioned in in action, provided by Brodie Clark:

Google Mentioned In Snippet Carosuel 1693391239

Clicking on the down arrow will expand the feature to reveal the first two websites that are part of a carousel mentioning the page in the search snippet. You can slide through a carousel of more sites where this website is also mentioned.

Test variation. Google is also testing a version of Mentioned in without a dropdown, where you see the carousel by default. Here is a screenshot of that from Crystal Carter:


Why we care. Giving searchers information about other reputable websites that mention a site could increase trust in Google’s search results.

About this test. This seems to be a limited test. It reminds me of the goal Google had for the about this result feature. I wonder how many searchers will spend the time clicking the arrow to see more details, but that is why Google tests these features.

About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on her personal site.

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