Google Updates AdWords Editor (Version 7.5.1)

The Inside AdWords Blog announced the release of a new version of AdWords Editor, the desktop editing tool for managing your AdWords campaigns. The new features include: Import files via CSV format Option to select which campaigns to download Resume download campaign feature Sort columns in up to three columns Three new conversion tracking metrics […]

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The Inside AdWords Blog announced the release of a new version of AdWords Editor, the desktop editing tool for managing your AdWords campaigns.

The new features include:

  • Import files via CSV format
  • Option to select which campaigns to download
  • Resume download campaign feature
  • Sort columns in up to three columns
  • Three new conversion tracking metrics now in the editor
  • You can add terms as keywords, negative keywords, or campaign negative keywords.
  • You can view search-based keywords by category
  • The Keyword Opportunities columns are now in the exports
  • There is a new Keyword Word Count column
  • You can now select duplicates by order of appearance
  • Option to send Google your AdWords Editor usage tracking
  • Addition of a progress bar for updates in the editor
  • Addition of new languages including Thai, Arabic, Romanian, Hungarian, Indonesian, Greek, Vietnamese, Bulgarian, Croatian, Lithuanian, Estonian, Slovak, Filipino, Slovenian, Serbian, Catalan, Latvian, Ukranian, and Hindi

About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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