McKinsey frames AI 2.0; Positionless Marketing delivers it
AI 1.0 saved time. AI 2.0 makes money. The marketers who win will be Positionless.
AI 1.0 saved time. AI 2.0 makes money. The marketers who win will be Positionless.
Much SEO research looks scientific yet misleads in subtle ways. Spot weak studies, avoid bad data, and make better, evidence-based decisions.
This update may make Microsoft Advertising more attractive to advertisers that sell products or services internationally.
Site owners using Google Analytics Dashboard for WP, Yoast SEO and Rank Math should check for the following issues.
Let’s face it, the future isn’t turning out to be what we were promised in decades past. No flying cars, and the closest thing to robot butlers are Siri and Alexa. Don’t get me wrong, they’re handy in their ways: suggesting nearby Thai food or tending to virtual shopping carts as we yell our grocery […]
Today marks the 115th anniversary of the discovery of an analog astronomical computer found in Roman ship cargo dating back to 150 BC.
Google has upgraded their iOS keyboard extension to support voice dialing and 15 more languages.
Microsoft launches a new mobile app for real-time translation to compete with Google's Google Translate app.
It appears that Google has taken action on spammers, potentially link spammers, in Greece recently. Matt Cutts, Google’s head of search spam, responded on Twitter to a webmaster noticing that many websites in Greece received penalties. Matt responded saying “ah, you noticed the action in Greece?” Here is Matt’s tweet: @realpoisom ah, you noticed the […]
Google’s Business community manager, Jade Wang, announced in a Google discussion forum thread that they have vastly increased the number of business categories available to businesses outside of the United States. Jade said they now have added “over 1,000 new categories in the new Places dashboard” for businesses around the world. The new categories are […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google: Here’s Why AdWords Cost Per Conversion Calculations Don’t Always Add Up In the past couple of weeks, the question of how Google calculates cost per conversion in AdWords has been […]
Google is deploying their virtual keyboards on the search results pages for their non-English based search portals. For example, you can see them live at Google Poland and Google Israel and Google Russia, amongst others. Here is a screen capture: As you can see, the keyboard icon is next to the search box. When you […]
Soon it will be possible to register domain names using local language character sets creating vast new opportunities for marketers - and domain name sellers. Time to act to protect your own domain names and trademarks in the new languages.
The Google Blog announced the latest version of the Google Toolbar for IE (Internet Explorer) has new “advanced translation” capabilities. The translation features include: Automatic detection of languages other than your default language One click translation Client side (does not communicate with Google) language detection Automatic language translation on page clicks Real-time translation for dynamic […]
The Inside AdWords Blog announced the release of a new version of AdWords Editor, the desktop editing tool for managing your AdWords campaigns. The new features include: Import files via CSV format Option to select which campaigns to download Resume download campaign feature Sort columns in up to three columns Three new conversion tracking metrics […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
PublicRoutes.com, a service that helps you find directions from any point in several U.S. cities by subway, walking, driving or taking the bus, has added a translation feature that offers directions in 14 languages, and a feature called MyPublicRoutes, a personalization feature that remembers specific locations entered by users. PublicRoutes.com is available for New York, […]
Google Book-Scanning Efforts Spark Debate from the Associated Press is an excellent look how the rivalry between Google’s library scanning project and that of the Open Content Alliance — backed by Yahoo and Microsoft — is getting more heated. Google pretty much comes off as the evil company trying to lock up books for its […]