Google Ads tests new Direct Offer asset for AI Mode promotions
Google Ads’ new Direct Offer asset lets advertisers serve targeted promotions to high-intent shoppers directly within AI Mode.
Topic: Comma-separated values
SEOquake: How to use the free Chrome extension for fast on-page SEO audits
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Google adds real-time reporting endpoint to Campaign Manager 360 API
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How to build an ecommerce product discovery engine
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Google drops $50K ad spend requirement for Lead Form assets
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The new SEO stack: What replaces your old toolset
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How AI helped build hreflang XML sitemaps at scale
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Schema.org now shows you how many sites are using each schema type
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How to use Google and LLM insights to improve international SEO
Turn Google and AI search signals into localized content structures that better match regional user behavior.
Adthena launches Google Ads-to-ChatGPT conversion tool
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Query fan-out tools and software to optimize content and track results
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Claude Skills for PPC: How to turn one-off prompts into scalable systems
If you’re still prompting AI manually, you’re not automating. Here’s how to build workflows that actually execute PPC tasks.
Build your own AI search visibility tracker for under $100/month
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How to turn Claude Code into your SEO command center
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How to identify and fix AI hallucinations about your brand
Learn how to audit AI model outputs, apply entity markup, and reinforce accurate brand facts in Knowledge Graph data to correct AI hallucinations and protect your brand’s credibility.
Google launches natural language Developer Assistant for Google Ads API
Google’s new Developer Assistant lets advertisers and developers use plain language to generate, run, and export Google Ads API queries.
Google Ads Editor 2.11 gets campaign-level negatives and smarter automation
The latest Editor update introduces campaign-level negatives, search term reporting for Performance Max, and smarter automation tools for large-scale ad management.
Optimizing for ChatGPT Shopping: How product feeds power GEO
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What is a landing page? Build pages that convert
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Website demographics: Know your audience & grow faster
Learn how to analyze website demographics to understand visitors, tailor content, and boost engagement with data-driven marketing strategies.
BOFU keywords: The search terms that drive marketing success and profit
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Excel for SEO: 10 formulas to work smarter
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Ecommerce advertising: Strategies to drive online sales
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How to fix the ‘Server error (5xx)’ error in Google Search Console
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DeepSeek & SEO: What you need to know
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How to fix ‘Blocked by robots.txt’ and ‘Indexed, though blocked by robots.txt’ errors in GSC
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Google Search Console performance report 24-hour view now can be exported
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How to fix the ‘Page with redirect’ error in Google Search Console
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4 of the best technical SEO tools
From in-depth technical SEO analysis to powerful page speed tools, find the ideal tool for your strategy and budget.
Google gives new look for trending now section of Google Trends
The new design fits more trending keywords and gives you a nicer and more actionable interface to do your research with.
How to archive your Universal Analytics historical data
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How to launch a product-led SEO strategy
Five practical tips for transitioning from a keyword-focused approach to a customer-centric and product-led SEO strategy.
How to analyze Performance Max search terms insights for PPC success
Google Ads fixed the bug preventing Performance Max search query data from showing in scripts. Here's how to analyze it PPC optimization.
Google Ads launches new tool that automatically generates performance reports
You can now easily customize your reports with the free "Solutions" tool available in the Tools section of Google Ads.
4 advanced GPT-4 capabilities to level up your PPC efforts
Leverage AI for PPC with improved prompts, data integration via plugins, custom GPTs, and API-enabled actions.
5 Excel and Google Sheets tricks every SEO should know
Crunching big marketing data? Brush up on tips for merging, analyzing, and visualizing Excel and Google Sheets files to extract key insights.