Content

Had Sex On A Beach? That Ain’t Private, Brazilian Judge Tells Cicarelli In YouTube Case

YouTube wins “supermodel sex on the beach” case from Ars Technica reports that Brazilian model Daniella Cicarelli and her boyfriend have lost their case against Google’s YouTube.


Cicarelli and her boyfriend were videotaped having sex on a public beach. The video made its way around the internet, airing on popular Brazilian TV shows and finally ending up on YouTube.

YouTube tried to delete all the videos that were uploaded, but they could not keep up with all the users uploading copies of that video. Cicarelli sued and won against YouTube for invaliding their privacy. Brazil shut down YouTube in that country, as a result, but it was then reopened after a court overruled the initial verdict.

On Cicarelli’s claims of invading her privacy, a court has now ruled that since her actions were in public, she couldn’t claim to expect them to be kept private. The court ruled that Cicarelli had to pay court and legal fees, plus pay Google about $5,000.

Explore more on

Ars Technica Brazil Google Internet censorship Right to privacy YouTube
Add Search Engine Land as a preferred source on Google

Editorial disclosure

Search Engine Land is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.

About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.