Green Ribbon, Minimum Wage, Climate Changes: Google Searches For The State Of The Union

Last night, President Obama gave his State of the Union address. During his address, Google was plotting how his speech impacted the types of search queries done on Google last night. Google was sharing statistics and charts throughout the night on their Google Politics Google+ page. Here are some of the interesting trends we saw […]

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photoLast night, President Obama gave his State of the Union address.

During his address, Google was plotting how his speech impacted the types of search queries done on Google last night. Google was sharing statistics and charts throughout the night on their Google Politics Google+ page.

Here are some of the interesting trends we saw last night on Google due to the State of the Union address.

  • During the first 15 minutes of the speech, the top rising terms on Google were Green Ribbon, Eliot Engel, Supreme Court Justices, and Steven Chu.
  • There was a 950% spike in interest on search terms related to Vice President Joe Biden
  • Between 9:25 – 9:55 PM ET there was a spike in search terms for Minimum Wage, Violence Against Women Act, Paycheck Fairness Act and Al Franken.
  • After Obama mentioned climate change, the search interest in that term jumped 1100%.

Here are two of the charts Google shared related to search tern trends as a result of the State of the Union address:

J_GPE_LIST_RisingTerms_SOTU-v1

J_GPE_LIST_RelatedTerms_SOTU-v1


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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