Google: Featured Snippets & Direct Answers
Google tests multifaceted featured snippets in desktop search results
Keep an eye on these featured snippet changes in...
‘Navigate’ query prompts Google to ask, ‘Where do you want to go?’
A new one-box answer now gives you quick access to driving directions in Google...
Voice search isn’t the next big disruptor, conversational AI is
Virtual assistants and chatbots are opening up a whole new world for marketers, and voice search is just the...
Tips for optimizing content for voice search, virtual assistants
Voice search is coming. Here's what you can do today to get ahead of the...
New format for Google Sitelinks shows more site content in search results
Check out this new Google search result user interface that looks like featured snippets within Google...
Hurricane Florence query shows Google delivering zero search results again in web search
After testing zero-search results back in March, Google may be testing showing no results...
Google launches new expandable featured snippets with more information
The new featured snippets provide aggregated access to additional sources about a search query....
Google adds deep breathing exercises to search results
Google wants their searchers to take a breather with this new relaxing search...
Google launches Islamic prayer times for some queries
After killing off prayer time results in Google several years ago, Google brings the feature back for some...
Google adds air quality data in search results
Traveling to a new city and want to know if you should breathe the air? Google can now tell you the main pollutant...
Google search results page displays answer without any search results
Who needs the ten blue links when you have the answer? Google is hiding the organic listings from some search...
Google tests showing answers under ‘people also ask’ feature
Google shows answers to the questions you didn't even think you were asking with this new Google search results...
Multifaceted featured snippets begin rolling out in Google search results
Google updates the search results features with an expanded featured snippet targeting broad, nuanced...
Google publishes comprehensive guide to featured snippets
Learn more about how Google’s featured work, the variations and some of the challenges Google faces with these...
SEO trends and Google changes to expect in 2018
Columnist Pratik Dholakiya explores current search trends and speculates on where the industry might be headed in...
Google’s latest search updates brings more content to Featured Snippets & Knowledge Panel info
“Search is not just about answering your questions -- it’s also about discovery,” writes Google product manager Michael Galvez....
Is the featured snippet bubble bursting?
What's going on with featured snippets? Columnists Brian Patterson and Chris Long share data which suggests that Google may be testing a...
Voice search: Content may be king, but context is queen in the new voice-first world
Yext VP of Industry Insights Duane Forrester discusses his new e-book, "How Voice Search Changes Everything," and what marketers can do to adapt...
How machine learning levels the SERP playing field
Contributor Kristopher Jones explains how SEOs should be changing their practices to keep up with trends in the way Google evaluates web pages....
Targeting featured snippet and ‘People also ask’ SERP features
Wondering how to obtain the elusive "position zero" in Google search results? Columnist Marcus Miller discusses how to target answer boxes and...
