Majestic SEO Now Categorizing The Web For Marketers

Majestic SEO, a popular link research tool, announced a new feature where they are now categorizing their index, which is made up of over 700 billion web pages, into about 1,000 different categories. Majestic is then using the categorization to add a new metric, they are calling “Topical Trust Flow.” This new score is their […]

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majestic-seo-logo-1Majestic SEO, a popular link research tool, announced a new feature where they are now categorizing their index, which is made up of over 700 billion web pages, into about 1,000 different categories.

Majestic is then using the categorization to add a new metric, they are calling “Topical Trust Flow.” This new score is their representation of the proximity of any page within a site to any topic, so they can show the trust they put in that prediction with a new score.

Here is how it looks when comparing the BBC site to our site:

majestic-categories-bbc

majestic-categories-sel

With the BBC, Majestic categorizing it highly related to Arts/TV and News/Weather but our site is categorized more around searching and computers and internet.

Majestic SEO says the uses for this include:

(1) Finding topical influencers on social media

(2) Finding good content on topics

(3) PPC use cases


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on her personal site.

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