Microsoft’s SMX Advanced Keynote: Cortana Makes People More Likely To Search

By Matt McGee

Published: June 12, 2014 at 11:53 am

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We’re ready to get started on day two of SMX Advanced, and today’s opening keynote promises to talk about the future of search.

Microsoft’s Marcus Ash (Group Program Manager for Windows Phone) and Rob Chambers (Group Program Manager, Applications and Services Group) will be here to talk about Cortana, the company’s recently launched virtual assistant that many have called Microsoft’s version of Apple’s Siri and Google Now.

Cortana, like those other platforms, aims to provide answers, search results and assistance without a traditional search query. Together, products like these are changing how we search and receive information.

The keynote is due to begin at 9:00 am PT, so join us then and follow along — no need to reload the page, either, as updates will post automatically below.

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Apple Cortana Google Now Microsoft Search engine technology Siri SMX Advanced Europe Virtual assistant Windows Phone

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About the author

Matt McGee

Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.