Sign up for our daily recaps of the ever-changing search marketing landscape.
Sprint Announces WiMax Partnership With Google
Wireless carrier Sprint and Google have announced a partnership in which Google will provide “Web search, interactive communications and social networking services on devices for the new high-speed wireless network the carrier is building,” according to a report in the Wall Street Journal.
Sprint is building a national WiMax broadband network to provide consumers with wireless Internet access. Among the services Google will reportedly be providing to Sprint are general Web search, GTalk and, potentially, other services.
What’s interesting here is that Sprint previously announced a far-reaching partnership with Microsoft that includes search on wireless phones but has chosen another partner for its WiMax network.