Topic: Bloomberg Television

SearchCap: The Day In Search, February 2, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “Inkbait”: A Case Study In Linkability In the world of search engine optimization (SEO), the tactic known as “linkbait” is one of the few link building tactics the search engines embrace, […]

SearchCap: The Day In Search, January 20, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Buys Search Ad In Response To The China Decision The Wall Street Journal noted that Google has purchased search ads for queries done on Google.com for “Google Leaves China” or […]

SearchCap: The Day In Search, January 15, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: OneRiot Launches RiotWise Ad Network For Real-Time Search OneRiot has announced the full rollout of RiotWise, a service that it calls “the first ad network for the realtime web.” Today’s launch […]

Chinese Gov’t Offers Bland Statement On Google, Google.cn Employees Given Indefinite Holiday

It’s an open secret that the Chinese government and related Chinese companies conduct espionage against Western governments and companies operating both in and outside China. The Google GMail attacks represent a kind of “last straw” scenario. And it’s all but certain that this episode was either initiated by the government or done with government knowledge […]

SEO

Yahoo Beefing Up Social Scientist Staffing In Yahoo Labs

Yahoo has suffered attrition and a brain drain of top talent for the past couple of years. Google and Microsoft, in some cases, have been beneficiaries of those defections. Indeed, we’ve been lamenting the loss of engineers and talent at Yahoo for some time. Now, however, the SF Chronicle reports on a new hiring effort. […]

SEO

A Year Later, Yahoo’s CEO Gives Herself A B-Minus

Next week will be Yahoo CEO, Carol Bartz‘s, one-year anniversary at Yahoo. It has been a long year for Yahoo, between the Microsoft deal and closing down or selling many of their products – Bartz has been at the center of most of the praise and debate. In a Bloomberg piece, Bartz said during an […]

FTC To Take A Closer Look At Google-AdMob Transaction

The 30-day window for the FTC’s review of Google’s $750 million acquisition of AdMob is now up and the regulatory agency has decided it’s going to take a closer look at the impact of the deal (“second request”) on the nascent but rapidly evolving mobile advertising sector. This means that the FTC will be gathering […]

SearchCap: The Day In Search, December 21, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Paper: Google Using Legal And Accounting Tricks To Avoid UK Taxes The Guardian in the UK is reporting that Google is using “a cross-border network of subsidiary companies to ensure it […]

SearchCap: The Day In Search, November 24, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s ‘New’ Search Ad Formats The Google Blog formally announced the new search ad formats Google has been showing in the search results. The new ads include the relatively old AdWords […]

Under The Hood: Google News & Ranking Stories

Forget PageRank, at least if you’re a news publisher looking to do well in Google News. Google’s news service doesn’t rely on the same algorithm used by “regular” Google, of which PageRank is a part of. Instead, Google News taps into its own unique ranking signals, which include user clicks, the estimated authority of a […]

SearchCap: The Day In Search, November 23, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Offensive Michelle Obama Image Returns, Google Buys Ad To Explain Google is buying ads to explain why an offensive image of the First Lady is back in its index and ranking […]

SearchCap: The Day In Search, November 19, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google News For iPhone Gets Redesign The Google Mobile Blog announced Google News on the iPhone, Android and other smart phone devices has a new design. The new design looks more […]

SearchCap: The Day In Search, November 12, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why I’m NOT Drinking The “Real-time Local Search” Kool-Aid I’m hearing more and more about “Real-Time Local Search” – that phrase is popping up everywhere; but I’m just not buying the […]

GoogMob Deal “A Watershed Moment” For Mobile Advertising

Just as the introduction of the iPhone changed everything in the consumer world of mobile and helped usher in the era of the mobile internet, the pending Google acquisition of mobile display ad network AdMob is an almost equally significant event for mobile advertising. Over the past few years mobile advertising and marketing have been […]

SearchCap: The Day In Search, November 6, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Home Page Promotes Motorola Droid Google really wants you to buy a Motorola Droid, the hot new phone that just hit stores today. In fact, Google is so enamored that […]

SEO

Google’s Schmidt To Book Settlement Critics: What’s Your Solution?

As the proposed Google Book Search lawsuit settlement is debated, I’ve read calls from various critics that everything should go back to “square one” for a solution. Would Google be willing to do this? Google CEO Eric Schmidt says he’s open to ideas, but none of the critics are putting forward new solutions that would […]

SEO

SearchCap: The Day In Search, September 11, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why You Can’t Ignore The Google Content Network – AdSense Q&A Recently, on the Inside AdSense blog, Google announced that it was opening up the Content Network to even more third […]

SEO

SearchCap: The Day In Search, September 9, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Says Domain Registrations Don’t Affect SEO, Or Do They? Over at Search Engine Roundtable today, Barry Schwartz writes about the latest comments from Google about domain registration and its impact […]

Google Gives Some Ground In Books Row, France Moves To Protect “Orphans”

Google reportedly made a number of concessions to European officials concerned about the European implications of the Google Books Search settlement deal. The company is fighting on both sides of the Atlantic to gain regulatory and judicial acceptance of the deal previously announced, which has been criticized by a number of self-interested parties and legal […]

SearchCap: The Day In Search, August 24, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo’s New Search Clothes — But Will It Help? (Probably Not) Less than a month after seeming to pull out of the search game by announcing a search outsourcing deal with […]

SearchCap: The Day In Search, August 14, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Adds More User Photos to Street View Google is now adding public geotagged Picasa images to Google’s Street View on Maps. According to the Google Lat Long Blog: Millions of […]

Can Locally-Focused Display Ads Make The Phone Ring?

Display advertising and local search have been key points of emphasis for major online search engines and networks in earnings calls over the last several weeks. This raises an interesting question about the interplay between local search and display ads: Can local spend help drive display advertising over the near or medium term?  While we […]

SearchCap: The Day In Search, July 27, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Geekynomics? Finding The Hidden Government Within Google’s Magic Money Machine Joseph Heath, a philosophy professor at the University of Toronto, has published the timely Filthy Lucre: Economics for People Who Hate […]

Google OS Reactions: The Positive, Negative & The Paranoid

Late yesterday Google announced (or finally admitted) that it had developed an operating system, called Chrome OS, not to be confused, exactly, with the related Chrome browser. Everyone and their grandmother seems to have an opinion about it. Here’s a sampling of the reaction, positive, negative and in-between: The fans, boosters and generally positive takes: […]

SearchCap: The Day In Search, June 23, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Link Builder’s Guide To Analyzing SERP Dominators For Link Opportunities This article walks you through the tools, processes and strategies for identifying the most powerful players in your keyword space […]

SearchCap: The Day In Search, June 15, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo! Announces Common Tag: Like The Meta Keywords Tag, But Even Better Yahoo! recently announced their role in creating and supporting Common Tag, a new semantic tagging format. Yahoo! says that […]

SearchCap: The Day In Search, May 13, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New York Times To Restore Links To IHT Stories In Coming Weeks Over the weekend, the New York Times was once again ridiculed for how links to its former International Herald […]

Google’s Anti-Trust Problem Appears Very Real

At Google’s recent press event last week, in advance of its annual shareholder meeting, CEO Eric Schmidt seemed to brush off the notion that he might be compelled to resign from Apple’s board because of  a potential problem with an “interlocking directorate” (common directors on competing firms). This reaction is consistent with Google’s public calm, […]

Yet Another Anti-Trust Inquiry For Google (& Apple)

Last year Google was all but forced to back out of its proposed paid-search deal with Yahoo because of a reportedly impending Justice Department anti-trust action against it. Much more recently — in fact, just last week — Google’s Book Search settlement came  under anti-trust scrutiny from the US Justice Department. Now the Federal Trade […]

Twitter Google AdSense Ad Units?

AdvertisingAge reports that Google has teamed up with some advertisers to offer a stream of their “Tweets” onto Google’s content network. It appears that Google has designed special AdSense ad units that pull the five most recent Tweets from @turbotax and displays them on publisher sites. The purpose is to both promote the TurboTax product […]

SEO

SearchBiz Legal Edition: Varney Uses The “M Word,” More AdWords Litigation, Yahoo Lawyer Files Complaint — Against Yahoo

If Christine A. Varney is confirmed as the head of anti-trust for the US Justice Department it may signal tough times ahead for Big G. Bloomberg discusses public remarks that Obama nominee Varney made before the American Antitrust Institute about Google in a June, 2008 speech: The U.S. economy will “continually see a problem — […]