Five great local SEO tools to maximize your visibility in 2026
Discover the five best local SEO tools. We review them in detail so you can choose the one that fits your business needs.
Topic: BrightLocal
Local SEO sprints: A 90-day plan for service businesses in 2026
From GBP fundamentals to reviews and service pages, this framework helps you turn local visibility into consistent calls and booked jobs.
How AI changes how we respond to negative reviews and comments
Negative feedback can damage your brand, but AI is making it easier to respond with empathy and consistency at scale. Here’s how it works.
How Google ending continuous scroll could impact ORM
Here's how individuals and brands can adjust online reputation management (ORM) strategies to adapt to a post-continuous scroll world.
Localized SERPs: Winning traffic and leads with service area pages
Service area pages are now critical for ranking for local search. Learn tips for making your localized content more relevant and appealing.
How to create linkable assets with ChatGPT
Stop overloading journalists and content creators with studies they don't care about. Create assets that add value for their readers.
The SEO hierarchy of needs for local businesses on a budget
Focus on the local SEO hierarchy of needs, and get the right foundations in place for a chance to compete in the SERPs. Here's how.
How to turn your Google Business Profile into a revenue-generating channel
An enhanced GBP can drive more traffic, leads and sales to your local business. Focus on these areas when optimizing your Business Profile.
7 best link-building services for SEO performance
Use these services to help you improve your search engine rankings.
Yelp announces new features for services businesses, including custom search filters, a new review flow and themed ads
The new features may help Yelp differentiate itself from other reviews platforms, at least for users looking for services businesses.
Incorrect business listings deter 63% of consumers; Thursday’s daily brief
Plus, the Google News app will show non-AMP content and Microsoft Advertising announces optimization score in the Recommendations tab.
What does crypto have to do with SEO and PPC?; Thursday’s daily brief
Plus the latest PPC coverage from SMX Convert
So Google gave you another year to prepare for the Cookiegeddon. Now what?; Thursday’s daily brief
And, 51% of local marketers say their business will hire more SEO staff this year.
Google Ads API, Partner badges, and reputation algorithms; Friday’s daily brief
Plus, check out our updated guide to Bing SEO
Replay: The SEO gender gap and how to close it
Leading female SEOs on the impact of gender imbalance and how agencies, in-house teams and consultants can affect change.
More than 70% of SEOs in the U.S. are men, make more than female colleagues
Men were also charging nearly 67% more than women for project work.
Google local ranking changes in early May? Thank a bug
Google confirmed fluctuations seen in local rankings was a bug and says it fixed the issue.
GMB usage declines, but poised to become more powerful post-coronavirus
Google, and the pandemic, have made GMB into the most important local marketing tool for SMBs and multi-location brands.
Most local SEOs making at least $60,000
Half of local SEOs have been working in the industry for at least a decade.
Fake and inaccurate reviews driving billions in ‘wasted’ consumer spending [Report]
Roughly 90% of adult internet users rely on reviews, but with growing awareness of fraud and manipulation.
Nine voice search stats to close out 2019
A look back at some of the year's key voice search and virtual assistant metrics.
Consumers more invested in reviews, but also more skeptical of authenticity — survey
Users now consult multiple sites and expect reviews to be relatively fresh.
Local business study finds 0% of site traffic coming from email, paid media
Are small businesses not using email or digital advertising? The 'Google Analytics for Local Businesses Study' looked at 11K local businesses.
Revenge of the small business website
VC investments in Wordpress' parent and Duda, plus a new Yahoo website offering, show that SMB sites are still big business.
Which local citation sources matter now?
An informal poll of local SEOs yields some answers -- and disagreements -- about spending time on citations.
BrightLocal launches ‘Local RankFlux’ Google local algorithm tracking tool
The tool is designed to help SEOs and businesses more easily track local algo changes.
Search used when brands are unknown, but it’s direct navigation for existing customers
A new survey from Yext explores what content sources are more trusted and what's at stake in not paying enough attention to third party platforms.
Survey: More consumers trust accuracy of SMB websites over Google My Business
BrightLocal also found an overwhelming consumer preference for phone calls vs. other channels such as email and messaging.
FTC busts Amazon seller for buying reviews
Diet supplements company was buying fake reviews from a vendor Amazon itself had previously sued in 2016.
Survey: Local SEO an ‘artisanal’ discipline dominated by small agencies
Roughly 53 percent of firms doing local SEO have 10 or fewer clients.
85% of consumers disregard local reviews more than 3 months old
For those under 55, the majority of review consumption now occurs on smartphones.
Google local reviews study shows 74% of businesses have at least one review
Check out this new study on Google local reviews from the BrightLocal team.
Local SEO
Contributed by Mike Hayes, Founder of Darby Hayes Consulting If you run a local business, there is a good chance you’ve heard of SEO (and likely been pitched SEO services by numerous email and telemarketers). However, there is a lot of misinformation around the web, and what this guide hopes to do is set the […]
Google’s Aug. 1 core algorithm update: Who did it impact, and how much?
A week after the big Google algorithm update, nicknamed the Medic Update, here is everything we know about it, including official information from Google and non-official insights from across the industry.
Search Engine Land’s Community Corner: Local SEO survey results, a new book on influencer marketing & SEO Christmas jumpers
As we head into the slow holiday stretch, the news likewise takes a breather. Of course Google did surprise the search community this week by confirming some algo updates, starting a new webmaster video series, and moving Eric Schmidt into a non-Executive Chairman of the Board position. Elsewhere we had these announcements and events happening […]
Survey: 79 percent of consumers believe they’ve seen fake local reviews
Almost 75 percent also said they had been asked to leave a review.
Targeting featured snippet and ‘People also ask’ SERP features
Wondering how to obtain the elusive "position zero" in Google search results? Columnist Marcus Miller discusses how to target answer boxes and related questions.
Locadium: a new ‘point solution’ to monitor GMB listings changes
Tool from LocalSEOGuide tracks changes to local listings on Google.
Do SMB websites matter anymore? YP doubles down on ‘yes’ with new ‘pro’ SEO product
Company says program resulted in a page one ranking on Google for 70 percent of keywords within a few months.
Eat Local: Our Top 10 Local Search Columns of 2016
Hungry for some good local SEO content? Satisfy your hunger with Search Engine Land's 10 most popular local search columns of the year.