Toxic backlinks: How to spot and avoid them
Bad backlinks can hurt your site’s rankings and reputation. Learn how to identify toxic links, avoid penalties, and protect your SEO.
Topic: Disavow Tool
What is negative SEO? And how to prevent, detect, and recover from it
Learn how negative SEO works, how to spot common attacks like spammy links, and what steps to take to protect your site and recover lost rankings.
Disavowing backlinks: How to safely remove toxic links for SEO
Discover how disavowing backlinks can protect your site from SEO penalties. Learn best practices, common pitfalls, and how to identify harmful links quickly
Toxic links and disavows: A comprehensive SEO guide
Do you need to disavow low-quality, spammy links? Discover answers to frequently asked questions about disavowing links.
SEO myths busted by an ex-Googler
Google doesn't hate your website, AdWords don't impact SEO and 'freshness' and keywords are not as important as you think.
AMA with Google highlights: The core search algorithm update, mobile-first index status & more
From nofollow links to negative SEO, the core search algorithm and Google showing zero search results -- catch up on what Google's Nathan Johns had to say at SMX West.
Google Penguin doesn’t penalize for bad links – or does it?
You technically no longer need to use the disavow file to help fix your Google Penguin issues - here is why.
When Disavowing Links At The Domain Level, Don’t Let Your Machete Turn Into A Guillotine
We SEOs can sometimes get a bit overzealous when disavowing links. Columnist Glenn Gabe outlines his process for carefully reviewing your disavow file to ensure that strong domains haven't been added in error.
Naturally Generated Links? Hey, Google Might Still Hate Them!
Let’s say you have a manual penalty… not a nice way to open a post, I know, but it’s the reality for many site owners. What if Google shows you an example of one of your problematic links, and it’s one that sends you some really great converting traffic? What if, upon conducting a link […]
SearchCap: Google Top Searches, Nest In Google Now & Google News In Spain Closes?
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google To Close Freebase, Which Helped Feed Its Knowledge Graph Freebase announces they will close up shop after migrating their data and APIs to Wikidata. How will this impact the Google […]
SearchCap: The Day In Search, February 27, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Marketing Expo (SMX) West Begins In 2 Weeks – Register Now! Join the most accomplished internet marketers in the world at SMX West, March 11-13 in San Jose, CA. Check […]
SearchCap: The Day In Search, February 26, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords Flexible Conversion Counting Officially Lauched, Welcome “Converted Clicks” and “Conversions” Earlier this month, we covered Google’s news to select advertisers that it would be rolling out new options for tracking […]
SearchCap: The Day In Search, October 30, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Webmaster Tools Adds “Security Issues” Section Google has announced the addition of a new section within Webmaster Tools named “Security Issues.” This new section is aimed at better communicating to […]
SearchCap: The Day In Search, June 28, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Yahoo Rolls Out Search Alerts For Web Search, Images & Video According to the Yahoo Search Tumblr blog, Yahoo Search Alerts for Web Search, Images and Video launched today. In the […]
Interflora Is Back: What Did They Fix & How Did They Come Back So Fast?
Interflora got penalized only 2 weeks ago, right after Valentine’s day with a huge coverage in the media and also a some-what indirect statement from Google’s Matt Cutts himself about Advertorials also counting as paid links if they pass Page Rank (i.e. do not have NOFOLLOW tags on them). Now, just this past Sunday, a […]
SearchCap: The Day In Search, February 7, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Sudden Change In The Number Of Links Reporting In Google Webmaster? Don’t Panic. Over the past week or so, we’ve been hearing reports of the number of links being reported within […]
Why Asking StumbleUpon To Remove Your Links Is Dumb
Turns out, StumbleUpon is getting regular requests each week from people asking for it to remove links to their sites, people who are worried that being linked to from a popular and long-standing social media sharing site is somehow hurting them with Google. The linksanity sadly continues. Every since Google stepped up its attack on […]
SearchCap: The Day In Search, November 14, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hijacking Google Search Results With Duplicate Content Dan Petrovic has explained how he hijacked a few pages in Google to show his copied version over the original version of the page. […]
SearchCap: The Day In Search, November 12, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Fined $208,000 In Australian Defamation Case, May Appeal Google has been told to pay the equivalent of $208,000 (USD) after recently losing a defamation case in Australia involving how it […]
SearchCap: The Day In Search, November 9, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: China Blocks Google Search, Gmail, Google+, Maps & More TheNextWeb reports China has decided to block Google services. Currently, Google search, Gmail, Google Maps, Google Docs, Google Analytics, Google Drive, and […]
SearchCap: The Day In Search, October 19, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Gives Update On Shopping Going Full Paid Inclusion, Hints At AdWords’ Future On Q3 Call Now that Google’s new pay-for-play Shopping is in full swing (the changeover took place October […]
Here’s A New Twist: Directories Now Charging NOT To Link
For the past year, Google has been sending out link penalty notifications for unnatural links pointing to your web site. Those notifications kicked up a notch earlier this year and since then – especially with the Penguin update, webmasters and SEOs have been obsessed with link removals. Link Removal Fees: With this, there are many […]
SMX Advanced Video: Google’s Matt Cutts On A Disavow-This-Link Tool
All the talk today about Bing’s launch of a disavow this link tool is a good reminder that we should go back into our video archives and post the comments that Google’s Matt Cutts made about a tool like that during our SMX Advanced event earlier this month. Cutts was speaking with Search Engine Land’s […]