What are AI crawlers and bots?
What are AI crawlers? Learn about the different types of AI crawlers, their purposes, what they can see, and if you should allow them to crawl your site.
Topic: Drupal
The truth about byline dates in SEO (and how they really affect visibility)
Learn how Google interprets byline dates, published vs. updated dates, schema signals, and how freshness impacts rankings, trust, and click-through rates.
Too many redirects: How to fix loop errors and protect SEO
Redirect chains and loops slow sites and hurt rankings. Learn what causes “too many redirects,” how to fix errors, and best practices for clean redirects.
SEO implementation: A comprehensive guide
Here's a detailed framework for ensuring your SEO recommendations are adopted, even without CMS access or developer resources.
How to create a winning content strategy framework
Your content marketing actions must be guided by a documented plan. Learn the 10 building blocks for a solid content strategy framework.
Rich results: 22 facts every SEO pro needs to know
Rich results, schema markup and structured data – where do you start? Get answers to your rich result questions from this article.
How to (re)build an SEO agency today – Part 3: Changing business models
Without in-person meeting, curating client relationships with more attention in the digital landscape is crucial for retention.
Shopify tradeoffs: What to consider before selecting your next e-commerce platform
Shopify makes it easy to start selling, but there are limits to its SEO and customization capabilities.
Apple News, Google News, Google Newsstand: What marketers need to know
What they are, how they work and how to optimize for Google News and Apple News.
Google has explained how you can remove your AMP content from Google search
Not that Google wants you to take these steps, but if you really wanted to drop supporting AMP on your site, here is how to do that.
AMP: Above and beyond
Want to know more about Accelerated Mobile Pages (AMP)? Columnist Max Prin recaps a session from SMX Advanced 2016 featuring John Shehata of Condé Nast and Google's Rudy Galfi, product manager for the AMP Project.
SearchCap: Bing Keyword Planner, Yandex Link Penalty & Google Index Count
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: 4 Reasons Organic Search Is BetterSep 9, 2015 by Kristine Schachinger Getting traffic from paid advertising and social sites is wonderful — but not if it results in the neglect of […]
SearchCap: The Day In Search, February 5, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How Facebook Made Me Search In Strange New Ways Have you ever thought to yourself, “I wonder who I know that has gone skydiving, lived in France, eats Chinese food, while […]
SearchCap: The Day In Search, February 18, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Social Meets Search At Search Engine Land’s SMX West Event Everything we program at Search Engine Land’s SMX: Search Marketing Expo events are always related to search. So why a post […]
SearchCap: The Day In Search, April 28, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google To Phase Out Old Keyword Tool In Exchange For New Version If you try to access Google’s external keyword tool, you may notice that you are sent to the new […]
SearchCap: The Day In Search, January 12, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Docs Adds Files Storage, AKA GDrive The Google Docs blog announced a new feature that allows you to upload files and share those files with friends, co-workers and colleagues. Google […]
Searching Yahoo’s Hack Day 2008
Yahoo hosted Hack Day this weekend, the Yahoo Yodel Anecdotal blog has four blog posts on the event: The hackers are back “6 PM Food, Beer & Games” Talkin’ about Girl Talk Highlights from Open Hack Day The event looked incredibly fun! I just wanted to highlight the demo’s that took place that involved search. […]
A Small Business Marketing Success Story: Pink Cake Box
Ready for something different? Typically in this space each month, I write a “How To” or “Why To” article with ideas and tips for helping small businesses succeed online. I’d like to go in a different direction: profiles of small businesses that are succeeding online. I’m a big believer that learning from the successful examples […]
SearchCap: The Day In Search, September 27, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.