GraphRAG: What entity-first retrieval means for SEO
GraphRAG explains why AI is shifting from isolated text to connected knowledge, and what that means for AI search optimization.
Topic: Google Research
Beyond RAG: Why every AI search platform is now agentic and what that means for your content
AI search has outgrown simple RAG. Learn how today’s hidden AI retrieval systems decide whether your content gets surfaced or filtered out.
Google may be about to widen the SEO playing field
Court testimony and new Google research suggest Google could soon evaluate a much larger pool of pages for rankings.
What patents reveal about the foundations of AI search
AI search is built on years-old patents. Here’s how those blueprints shape AEO, GEO, and modern SEO strategy.
Google research points to a post-query future for search intent
Google signals search’s next phase: small multimodal models on devices infer intent from behavior before a query is ever typed.
Google taps large language models to cut invalid ad traffic by 40%
Google’s new AI-powered protections aim to cut wasted ad spend by filtering out fake clicks and ensuring campaigns reach real, engaged users.
Google’s token auction: When LLMs write the ads in real time
Google research shows ads of the future won’t be placed. They’ll be written live by LLMs, shaped token by token through advertiser bids.
How Search Generative Experience works and why retrieval-augmented generation is our future
Gauge the potential threat level of SGE on your site traffic. Get insights into the likely changes to the search demand curve and CTR model.
Google Search can now validate responses from Bard
Plus, Bard PaLM 2 model is better, expanded more features and new Bard extensions.
This day in search marketing history: March 27
Google research finds a #1 organic ranking can still benefit from PPC, plus: RIP Blekko, authorship, Google robots.txt generator and more.
Could Google passage indexing be leveraging BERT?
How Google leverages BERT depends on the use of the term ‘Passage Indexing’ (although it’s identified as a ranking update).
New search quality raters guidelines for Google Assistant and voice search evaluations
Google has quality raters specifically for voice search-related search results. These raters look for information satisfaction, length, formulation and elocution.
Google Structured Snippets Officially Live In Search Results
Earlier this month, we caught Google testing a form of knowledge graph data within the search results snippet. This feature is now officially being confirmed by Google on the Google Research Blog. Google calls these “structured snippets,” where Google will show snippets of data, relevant to the query, within the snippets of the search results. Google […]
Google’s April Fools’ Day Jokes For 2014: Google Maps Pokémon Challenge, Magic Hand & More
Is it just me, or does it seem like Google starts celebrating April Fools’ Day earlier and earlier every year? No company on the web takes April 1st more seriously than Google, as we’ve been covering for years now. So what about this year’s April Fools’ Day antics? Let’s have a look. Google Maps: Pokémon Challenge It […]
SearchCap: The Day In Search, March 28, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Makes Android Maps Cleaner, More Personal If Siri is the differentiating feature of iPhones, then Google Maps (and Navigation) are that for Android. It’s the most popular Android app as […]
Anna Patterson, Cuil Founder, Returns To Google
TechCrunch reports Anna Patterson has updated her LinkedIn profile to say she is now back at Google. Anna left Google to launch a ‘Googler killer’ named Cuil. Cuil, a new search engine, had a ton of hype around it and had a lot of smart people working there, including Anna. A few months ago Cuil […]
SMX West 2010 Day Two Coverage
The second day of SMX West 2010 is in the books, and here are links to our own coverage of the day’s keynote:
Liveblog: SMX West 2010 Keynote – An Insider’s Look At Google Research
It’s day two of SMX West 2010 in a rainy Santa Clara, California, and we’ll be liveblogging today’s keynote session. Search Engine Land’s Danny Sullivan and Chris Sherman will be chatting on the big stage with Peter Norvig, Google’s Director of Research. We’re expecting some sneak peeks at future Google products and technology, so come […]
SearchCap: The Day In Search, January 21, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Project Palimpsest: Google To Host Open-Source Science Data
Google to Host Terabytes of Open-Source Science Data from Wired reports Google Research will be hosting terabytes of open-source scientific datasets under Project Palimpsest. The data that Google will be hosting will not only be available for scientists but also available for free for anyone. Google will also be providing algorithms “for the examination and […]
SearchCap: The Day In Search, Feb. 15, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web: