Google reviews schema guidelines to prohibit vulgar or profane language
Make sure your reviews don't contain profane or vulgar language. If they do, Google can remove your review rich snippets.
Topic: Google
Google My Business adds new photos insights
Compare how many views your Google Maps photos get versus how many your competitors get in Google My Business insights.
Search in Pics: Bing holiday sweater, Google igloo & maypole dancers
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Bing sweater and scarf for holidays: Source: Twitter Google igloo: Source: Instagram Waymo, new name for […]
SearchCap: AMP images, Google Maps promoted places & machine learning
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AMP results now showing in Google Image SearchDec 15, 2016 by Barry Schwartz AMP is now showing up in the mobile Google Image search results. Retailers testing Google Maps mobile Promoted […]
Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens
The promoted pins in Google Maps are being tested on Android devices.
What the heck is machine learning, and why should I care?
Understanding the impact of machine learning will be crucial to adjusting our search marketing strategies -- but probably not in the way you think. Columnist Dave Davies explains.
Finally going mobile-friendly, but on a collision course with Google’s mobile-first index [Case Study]
Google's index has been shifting toward 'mobile-first,' making mobile pages the default pages for ranking purposes. Columnist Glenn Gabe uses a case study to illustrate some of the issues this might pose for site owners.
AMP results now showing in Google Image Search
AMP is now showing up in the mobile Google Image search results.
SearchCap: Google top searches, Cortana with Harman Kardon & image product schema
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Move over, Amazon Echo & Google Home: Here comes Microsoft CortanaDec 13, 2016 by Danny Sullivan Cortana will be baked into a new smart speaker from Harman Kardon to be released […]
Microsoft debuts brilliant Cortana SDK strategy
The strategy potentially means that Cortana will show up on many more devices and device types than if it Microsoft had simply copied Echo.
Google’s Top Searches in 2016: Pokémon Go & iPhone 7 outrank Donald Trump, Prince & Powerball
The site released a variety of its top search trends -- ranking everything from top searches overall to the most searched people and global news stories.
Google now showing product schema rich snippets in image search results
Google Image Search now supports product schema markup in the mobile image search results.
Move over, Amazon Echo & Google Home: Here comes Microsoft Cortana
Cortana will be baked into a new smart speaker from Harman Kardon to be released next year, potentially the first of many Cortana-powered devices.
SearchCap: Google AMP, Bing top searches & ranking factors
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Searchmetrics Google ranking factors study says content gaining while links losing in importanceDec 13, 2016 by Barry Schwartz Google search ranking factors study is now out, it measured the top 20 […]
Searchmetrics Google ranking factors study says content gaining while links losing in importance
Google search ranking factors study is now out, it measured the top 20 search results for 10,000 keywords on Google.com.
Edit Expanded Text Ads in Bing Ads apps
Advertisers can now make changes to ETAs from their phones.
How Google may be slowing down AMP by not using direct links to publishers
What's in a name? When it comes to AMP, a URL that's not the publisher's may not smell as sweet.
Google launches Gboard keyboard features on Android devices
Originally launched in May, Google's iOS keyboard features will now be available to Android users.
SearchCap: Google Search Console update, Bing Ads bot & Google Home
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Search Console expands reports for property setsDec 12, 2016 by Barry Schwartz Google’s property set feature in the Google Search Console just got way more useful. Bing Ads is building […]
New wave of referrer spam wrecking Google Analytics data
If you're seeing a lot of referral traffic in your Google Analytics data, you're not alone. Contributor Jonathan Hochman explains how referral spam happens, lays out methods to combat it and suggests potential solutions for Google's consideration.
Google Search Console expands reports for property sets
Google's property set feature in the Google Search Console just got way more useful.
SearchCap: Santa tracker, Yahoo Answers app & digital assistants
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo introduces ‘Answers Now’ app but will users respond?Dec 9, 2016 by Greg Sterling The company hopes to address historical quality problems with a matching algorithm. Three steps to customer experience […]
Yahoo introduces ‘Answers Now’ app, but will users respond?
The company hopes to address historical quality problems with a matching algorithm.
NORAD’s Santa Tracker counts down the days until Christmas 2016 with Bing’s help
In 1955, NORAD's number was mistakenly printed in a 1955 Sears Roebuck & Co. holiday ad. The organization has been tracking Santa ever since.
Search in Pics: Google sandbox, indoor rowboat & umbrellas
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google YouTube sandbox: Source: Instagram Google notepad and brownie: Source: Instagram Google rowboat with ducks inside: […]
SearchCap: Google local tweets, AdWords audience targets & SEO strategies
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Tweet Google an emoji & it will reply with local search resultsDec 7, 2016 by Amy Gesenhues Tweet an emoji to @Google and you’ll get an immediate reply that includes a […]
Google brings campaign-level audience targeting to all AdWords advertisers
The new feature will be a big time-saver.
Tweet Google an emoji & it will reply with local search results
Tweet an emoji to @Google and you'll get an immediate reply that includes a quick quip, GIF and link to local search results that correspond to the emoji.
SearchCap: New Google design, Yahoo in review & top stories
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google replaces “in the news” box with “top stories” on desktopDec 7, 2016 by Barry Schwartz Google has replaced the “in the news” title with “top stories” on desktop to bring […]
Google replaces ‘In the News’ box with ‘Top Stories’ on desktop
Google has replaced the "In the news" title with "Top stories" on desktop to bring it more in line with the mobile version of the search results.
‘Tis the season to optimize search bidding
If you manage paid search marketing and your business is retail, the weeks between Thanksgiving and Christmas probably don’t give you much time for sober reflection. Retail is intensely seasonal, and that is as true online as it is in stores. Search engine marketers generally understand the pattern, but they vary widely in how […]
Google begins rolling out a new desktop search user interface
Check out the new desktop search interface rolling out to a Google near you.
SearchCap: Google app update, Bing & Google Ad Editor & holiday decorations
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google confirms testing movie and TV show ratings with like and dislike buttonsDec 6, 2016 by Barry Schwartz Google is now asking searchers to rate movies and TV shows. Google confirmed […]
Google confirms testing movie and TV show ratings with like and dislike buttons
Google is now asking searchers to rate movies and TV shows. Google confirmed this is a live experiment but would not add anything additional.
Google App now organizes cards into 2 categories: interests & upcoming events
The latest round of Google App updates also includes a card that lets users choose specific topics of interest to personalize app content.
Google adds holiday decorations for Christmas, Hanukkah, Kwanzaa & Festivus searches
Holiday-themed imagery has been added to search results, including a Festivus pole for those who prefer to air grievances this time of year.
Among latest AdWords Editor updates: Convert text ads to responsive ads
Version 11.7 of AdWords Editor also includes additional support for Gmail and YouTube ads.
Prices increase next week. Save big at SMX West now.
Super early bird rates expire next week for SMX West, the world’s premier search marketing conference. Register for three days of cutting-edge tactics that will leave your competition in the dust, presented by search marketing experts. Here’s what to expect March 21–23 in San Jose: Actionable content: The agenda consists of 50+ innovative sessions covering the […]
Bing homepage gets 31 holiday-themed surprises for each day of December
In addition to offering holiday effects to customize the homepage, and winter-themed games, Bing will also highlight six nonprofit organizations.
SearchCap: Microsoft HomeHub, Google extremism & Black Friday ads
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Top 10 local search insights of 2016Dec 5, 2016 by Wesley Young Columnist Wesley Young of the Local Search Association looks back at 2016 to find the top 10 insights that […]