LLM visibility case study: How Home Depot is winning AI search
Learn how Home Depot dominates AI search and discover six proven strategies ecommerce brands can use to boost LLM visibility, citations, and share of voice.
Topic: Lowe's
How to make engaging long-form YouTube videos
Not everything fits in 60 seconds. Learn how to make compelling long-form videos and video podcasts that drive engagement and visibility.
Google Search Ads 360 gains retail media capabilities
Google said this will increase efficiency and scale for retail media with self-service.
How to follow Google Business Profile guidelines
Here's why understanding Google's guidelines is vital for your Business Profile's success and how to avoid suspension.
Best Buy to sell search ads under its own in-house media company
Best Buy Ads offers consumer electronics and related brands with a Google alternative to reach customers.
Augmented reality starts driving sales: AR product engagement increased mobile purchases at eBags
There was a 112% increase in mobile conversions when users interacted with 3D-AR enabled products, the company says.
Google’s local pack adds ‘sold here’ label on query match
Local business may want to check out this new "sold here" feature to gain more exposure in Google.
Retailers Can Now Sell Paid Search In Their Apps With Point Inside StoreBoost
In-store marketing solution Point Inside has launched a search marketing program for retailer apps. The company calls it “StoreBoost.” As the name suggests, it enables retailers to promote specific products or brands in auto-complete or to the top of search results within their apps: The StoreBoost service is available via Point Inside’s StoreMode platform, and […]
Target App Now Features In-Store Product Search And Inventory Maps
Just in time for the frenzied holiday shopping season, Target is introducing product inventory search into its mobile app. The functionality is powered by Point Inside but doesn’t rely on beacons or other indoor location technologies. Following a 40-store trial earlier this year, Point Inside announced this morning that Target will be rolling out its “StoreMode” product inventory search […]
SearchCap: The Day In Search, January 15, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: EU Wants More Search Concessions, Google Defies French Authority Round and round she goes. The European Commission is seeking a final round of “concessions” from Google in an 11th hour effort […]
Bing To Include Local Product Inventory In Search Results
Yesterday Microsoft and Local Corporation announced a deal in which the latter’s Krillion local product database will be provided to Bing for display in search results. Local Corp. will supply in-stock product data from a range of mostly national-local retailers. The list of participating retailers includes BestBuy, Costco, Express, Fry’s, Home Depot, Kmart, Lowe’s, Nordstrom, Orchard […]
Google Commerce Search Is On The Chopping Block
Despite attracting several high-profile retailers, it seems Google is quietly shuttering Commerce Search. TechCrunch reported that the company is moving away from its hosted enterprise search product in favor of lighter (and less expensive) solutions. “We are making a strategy shift towards offering more flexible, easier to adopt modules for retailers, such as the Search […]
Google Zeitgeist 2011: Rebecca Black, Lego Alien & Steve Jobs
Google released the Google Zeitgeist 2011 today. Google made several lists this year and even broke them down by country. You can play with the interactive lists at googlezeitgeist.com. Those in the picture above are included in the “fastest rising searches” category, including Rebecca Black, Google+, Ryan Dunn, Casey Anthony, Battlefield 3, iPhone 5, Adele, […]
The Alphabet of Google+ Direct Connect
A new feature of Google+ is Google+ Direct Connect, where typing the name of a company preceded by a + symbol will make that company’s Google+ Page appear as a suggestion in the search box, in the right circumstances. Who are the lucky few, so far? Here’s an alphabetical rundown, which reveals a number of […]
Research: Bing-Powered Engines Grew 6.5% in January
Searches on Bing-powered engines grew 6.5% in the U.S. from December to January, climbing from 25.77% of total search volume to 27.44%. Google lost 2.5%, dropping from 69.67% to 67.95% of searches. This according to the latest Experian Hitwise Search Engine Analysis report, which looks at U.S. traffic. Bing.com saw the greatest increase in searches […]
SearchCap: The Day In Search, April 22, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.