Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Don’t miss out on the best offer to attend SMX East Aug 7, 2018 by Search Engine Land Struggling with how (and why) to optimize your site for speed, whether to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Ads account admins can require multi-factor authentication for all users Aug 6, 2018 by Ginny Marvin The new feature gives account owners more control over the security of their Google […]
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Join SiriusDecisions and Openprise for ‘Key Marketing Ops Capabilities to Boost Revenue’ Aug 2, 2018 by Digital Marketing Depot While many marketing and sales teams have adopted new methodologies like the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The ultimate guide to using Bing Webmaster Tools — Part 1 Aug 1, 2018 by Christi Olson Contributor and Bing Chief Evangelist Christi Olson kicks off a multipart series on Bing […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google search adds dataset schema support to search results Jul 31, 2018 by Barry Schwartz Data nuts, here is your chance to get your data and charts looking pretty in the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads rolls out Target CPA & Maximize Conversions bidding strategies Jul 30, 2018 by Ginny Marvin A campaign only needs a minimum of 15 conversions within the past 30 days […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 7 easy ways to multiply your conversions Jul 27, 2018 by Digital Marketing Depot Ask marketers what their goals are, and one of the first things they will say is to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google event search feature adds more details and links to book tickets Jul 26, 2018 by Barry Schwartz Upgrades to Google’s event search features include time, location, ticketing providers, sharing, saving […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Compare the top marketing automation tools and platforms Jul 25, 2018 by Digital Marketing Depot The latest edition of MarTech Today’s “B2B Marketing Automation Platforms: A Marketer’s Guide” examines the market […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google releases speakable markup for news publishers interested in Google Assistant Jul 24, 2018 by Barry Schwartz Google has released new markup and schema aimed at bringing more news content to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Tomorrow, Chrome starts telling users HTTP sites are not secure Jul 23, 2018 by Barry Schwartz Is your site using HTTPS yet? Google is releasing Chrome 68 that will begin marking […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Ask the SMXpert – Optimizing for voice search & virtual assistants Jul 20, 2018 by Debra Mastaler SMXpert Upasna Gautam continues the Q&A from SMX Advanced and discusses a number of […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEMPO announces new board of directors for 2018-2020 Jul 19, 2018 by Barry Schwartz Here are the 15 new members of the board of directors for the search marketing organization. How […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How to project SEO traffic levels and avoid saying, ‘It depends’ Jul 18, 2018 by Simon Heseltine Establishing a baseline and understanding historical trends helps forecast traffic trends and alerts you […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 15 checks you should make when choosing a link partner Jul 17, 2018 by Julie Joyce How can you best evaluate a site to determine whether it’s a good linking partner? […]
From Search Engine Land:
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Webinar: Close the Online/Offline Data Gap with AI-driven Call Intelligence Jul 13, 2018 by Digital Marketing Depot With mobile search and voice interactions on the rise, it’s more important than ever […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Posts adds ‘call now’ button Jul 12, 2018 by Barry Schwartz The new option within Google My Business lets you include your phone number as a call to action. Google […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: PPC’s #fakenews: 9 ways bad numbers might look good Jul 11, 2018 by Andreas Reiffen Did you know it’s super-easy to fake your way to seemingly good PPC performance? Contributor Andreas […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Check out the new SMX East agenda Jul 10, 2018 by Search Engine Land Now more than ever, it’s important to stay on top of the latest changes in search marketing. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Link to my awesome content, please! Jul 9, 2018 by Jeremy Knauff Your content may be terrific, but if you lack a smart outreach plan, you’re going to fall short, says […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Ask the SMXperts – Page Speed, Site Migrations & Crawling Jul 6, 2018 by Debra Mastaler Three #SMXperts answer questions from the Advanced Technical SEO session at SMX Advanced and share […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How to drive conversions with on-brand SEO copywriting Jul 5, 2018 by Jessica Foster Are your web pages not converting? Contributor Jessica Foster explains how to create an SEO-focused brand message […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 6 things Google Ads can now do automatically Jul 3, 2018 by Frederick Vallaeys Contributor Frederick Vallaeys looks at automated tools in the platform formerly known as AdWords, outlines how ‘smart’ […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Internal links: Link building’s secret sauce Jul 2, 2018 by Andrew Dennis Contributor Andrew Dennis explains why you shouldn’t overlook internal links on your site: They leverage link equity from external […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How to create the perfect ad with audience targeting Jun 29, 2018 by Christi Olson Reaching specific types of consumers throughout their purchase journeys is a challenge, but contributor Christi Olson […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Automated Extensions — formerly Annotations — now have UI reporting and opt-out Jun 28, 2018 by Ginny Marvin 10 Automated Extensions are available in Bing Ads. Optimize for local […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Home and Chromecast device currently offline Jun 27, 2018 by Barry Schwartz Google can only respond “sorry, something went wrong, try again in a few seconds” at this moment to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Getting it done: how to overcome common link building blockers Jun 26, 2018 by Paddy Moogan Link building is tough to begin with and made harder when company policies slow down […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Parsing pages: Is it better to update or remove thin content? Jun 25, 2018 by Kristopher Jones There are three basic strategies for dealing with thin content: update, redirect or noindex. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google invites more entities to take control of their Knowledge Panels and ‘get verified’Jun 22, 2018 by Greg Sterling Suggest a featured image and control other factual information in the panel. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out updates to give users easier access to privacy controlsJun 21, 2018 by Robin Kurzer Will easier access to privacy controls cause headaches for marketers who rely on activity-related […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Polished Microsoft News app joins rivals Google and Apple News Jun 20, 2018 by Greg Sterling The new app and news experience is great for consumers, but is it equally beneficial […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google changed the way it works, and no one really noticed Jun 19, 2018 by Patrick Stox If you missed the changes Google made late last year on labeling country services, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google local pack business categories dynamically change based on queryJun 18, 2018 by Barry Schwartz Google now uses searchers’ keywords to customize the local pack business categories. How social networks usurp […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The basics of working with Amazon Marketing Services Jun 15, 2018 by Daniel Gilbert Contributor Daniel Gilbert shares his insights on Amazon Marketing Services and how they stack up (or don’t) […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google updates ‘Ad Settings’ to allow users to turn off targeting signals Jun 14, 2018 by Amy Gesenhues Google is also extending ‘Why this ad?’ notices to all services that display […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The 2018 Search Engine Land Award winners: The full roster of this year’s search rock stars & superheroes Jun 13, 2018 by Amy Gesenhues The SEO and SEM community recognized the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Supercharging your SEO with AI: Insights, automation and personalization Jun 12, 2018 by Jim Yu The tech giants are fully committed to ‘AI-first,’ and marketers who follow suit can supercharge their […]