Topic: Martech

SearchCap: Google Black Friday ads, Google Shopping auctions & PLAs

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Ads showing Black Friday click, impression share trends in OverviewsNov 19, 2018 by Ginny Marvin Throughout the week, advertisers will be able to see how their campaigns are trending over […]

SearchCap: Digital agency survey & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Help us understand how digital agencies are evolving: Take our surveyNov 15, 2018 by Ginny Marvin If you work at a digital agency, we want to hear from you. Recent Headlines […]

SearchCap: Google My Business app, Bing ads insights & web site trust

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads’ Competition Tab offers new insights, recommendationsNov 14, 2018 by Ginny Marvin Now rolled out globally, advertisers can access deeper Auction Insights and machine learning-powered recommendations. Google releases improved GMB […]

SearchCap: Google Assistant GMB setting, voice assistance & SMX West

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The age of voice assistance and a new input paradigmNov 2, 2018 by Eric Enge SMX East’s opening keynote from Google’s Naomi Makofsky outlined how marketers can find opportunities for the […]

SearchCap: Bing features, Amazon sponsored ads and link building

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing adds election information, redesigns image search, provides NFL answers, and word of the dayOct 30, 2018 by Barry Schwartz Bing highlights some search features that are popular during the upcoming […]

SearchCap: DuckDuckGo growth, Voice search and Salesforce tools

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: DuckDuckGo reaches 30 million queries per dayOct 12, 2018 by Barry Schwartz DuckDuckGo, the privacy focused search engine, keeps growing steadily. Voice search isn’t the next big disrupter, conversational AI IsOct […]

SearchCap: Moz with STAT & marketing automation

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Open Marketing Cloud: Mautic’s flexible, budget-friendly marketing automation platformOct 10, 2018 by Digital Marketing Depot Are you unhappy with your experience or results using one of the legacy marketing automation […]

SearchCap: Google+ closing down, Bing Ads Editor in-marketing audiences & Google My Business analytics

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Editor now supports in-market audiencesOct 8, 2018 by Ginny Marvin Manage in-market audience associations in bulk. Google to close Google+ after 7 years: A look back at the impact […]

SearchCap: Bing Ads language targeting, Google Assistant redesign & dynamic rendering support

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google redesigns the Assistant for touch and digital transactionsOct 3, 2018 by Greg Sterling The new capabilities help developers and further Google’s cross-platform Assistant strategy. Here’s how to copy old AdWords […]