How China’s fragmented search ecosystem is reshaping SEO in 2026
Baidu still drives B2B demand, while AI and ecommerce platforms reshape discovery. Here’s how to stay visible across both.
Baidu still drives B2B demand, while AI and ecommerce platforms reshape discovery. Here’s how to stay visible across both.
Baidu, Yandex, Naver and Seznam are reshaping the global search market with new products and features using AI and LLMs.
Running SEO and PPC campaigns in China is no easy task. But with these insights, you can substantially enhance your chances of success.
The two distinct platforms allow publishers to monetize their game content and enable advertisers to reach their desired target audience.
Deal will see special promotion of Windows when people search for it on Baidu. Baidu also to be home page.
Google Maps has made some minor changes that improve usability, while Nokia appears to be struggling to sell its mapping service HERE. Google Maps now will hide the search bar on the top and explore bar on the bottom of the map screen to create a larger visual field. One tap causes those bars to […]
China recently relaxed its regulations on allowing foreign companies to operate e-commerce businesses within the country. Columnist Chris Liversidge provides some advice and insights for businesses thinking of expanding into this new market.
HERE mapping unit could fetch more than $4 billion in new bidding war.
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Releases New API, Version 9 Microsoft rolled out version 9 of the Bing Ads API for developers to start using immediately. The API will include the following additions to […]
In a move somewhat reminiscent of the back end merger of Yahoo and Microsoft’s search engines, the number three and four search sites in China are set to combine assets and cross-promote in a nearly $450 million deal writes ZDNet. The deal involves Chinese online portal Tencent’s Soso search engine and Sohu’s Sogou. The latter […]
Baidu CEO & Chairman Robin Li will be speaking today at the Web 2.0 Summit in San Francisco. I’m here and will be live blogging his remarks, when the session begins. Li is set to speak at 5:15pm Pacific, and he’ll be interviewed on stage by John Battelle. Live blogging to start shortly. There’s also […]