This day in search marketing history: March 3
Google Panda name revealed, plus: desktop page experience update completes rollout, Interflora gets its Google rankings back and more.
Topic: Tony Edward
This day in search marketing history: March 2
Happy 28th birthday, Yahoo!, plus: Semrush plans IPO, click to call ads, Google's About 260 problem, Steve Ballmer yelling at SMX and more.
This day in search marketing history: February 9
Google Buzz launches, plus: Bing Ads outage, Google search time capsule, Adwords yellow ads return, Yahoo rejecting Microsoft and more
This day in search marketing history: February 5
Moz updates DA, plus: spammy structured markup, Google launches link reporting tools, search deals, Super Bowls, antitrust, and more.
This day in search marketing history: January 6
Google Webmaster Tools added unnatural links and cloaking spam warnings, plus: Google Shops, how Yahoo angered advertisers and more.
How to get a Knowledge Panel for your brand, even without Wikipedia
Your own site, Wikidata, third-party mentions and business databases can expand your Knowledge Graph entries in Google and Bing.
SearchCap: Google loses RTBF case, local pack report & schema SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google loses ‘right to be forgotten’ case in UK High CourtApr 13, 2018 by Greg Sterling Decision likely to spark other appeals to courts by those denied de-listing. Want to target […]
SearchCap: Bing Entity Search API, Yelp’s new ad customization & Google’s Holi doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Community Corner: Spotlight on Search Engine Land Award Winners Brainlabs & Trimark Digital Mar 2, 2018 by Amy Gesenhues An interview series highlighting 2017’s Award winners: A look at the work […]
SearchCap: Penalty guide, Google Tag Manager scrolls & faster images
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Our ‘Ultimate Guide to Google Penalties’ launches todayOct 18, 2017 by Michelle Robbins Google penalty notifications – and how to respond to them – continue to be confounding issues for SEOs. […]
SearchCap: Google news changes, video previews in search & Search Console data issue
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google auto-playing video previews in search results carousel on AndroidAug 21, 2017 by Barry Schwartz Google is now showing six-second video previews in the search results delivered on Android devices. Wonky […]
SearchCap: EU fine, Google algorithm changes & local features
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: EU slaps Google with $2.7B antitrust fine for favoring its own content in search resultsJun 27, 2017 by Greg Sterling The fine is much larger than expected and sets a worrying […]
SearchCap: Report Google autocompletes, Bing iOS app and weather results
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing refreshes weather search results with interactive slider to see forecasts throughout the dayFeb 9, 2017 by Amy Gesenhues Snowbirds can also get quick results for snow conditions at U.S. ski […]
SearchCap: Google Panda demotes, Google News fact check & keyword research
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Panda demotes or adjusts your rankings down — it does not devalueOct 14, 2016 by Barry Schwartz Gary Illyes from Google told us Google’s new Penguin 4.0 algorithm devalues spam, […]
SearchCap: Google images in results, AdWords changes & keyword planner excuses
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google testing image thumbnails in mobile search results againAug 19, 2016 by Barry Schwartz Google brings back an old test, showing images in the mobile web search results. What do you […]
SearchCap: Pokemon Go, HTTPS & data experiments
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is your HTTPS setup causing SEO issues?Jul 22, 2016 by Tony Edward Although Google has stated that sites using HTTPS will be given a minor rankings boost, many websites have experienced […]
SearchCap: Bing Ads updates, latest Windows 10 release & the Jelly relaunch
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Maximizing your mobile impact Apr 29, 2016 by Amy Bishop Search marketers, are you prepared for a mobile world? Columnist Amy Bishop discusses trends and opportunities to help guide your optimization […]
SearchCap: Google local ranking, Bing ads analytics & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google documents Google My Business local ranking factorsApr 1, 2016 by Barry Schwartz Google’s document on ranking in the local search results has been expanded to include factors like links, articles […]
SearchCap: Google Japan Penalty, AdWords App Update & Emojis In Google PLAs
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Sorry, No Emoji Allowed In Google PLAs (Frown Face)Feb 5, 2016 by Ginny Marvin The emoji moment was short-lived, if already technically not allowed. AdWords App For Android Now Supports Universal […]
SearchCap: Yahoo Search App, MindMeld Voice Assistant & Holistic SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search App For iPhone Gets A Bit More “Now” With Personalized Content Dec 11, 2015 by Greg Sterling Yesterday Yahoo introduced an updated search app for the iPhone. It offers […]
SearchCap: Google Knowledge Graph, Schema Markup & Local SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Adds Site URL In Knowledge Graph Box Sep 25, 2015 by Barry Schwartz Google has added a hyperlink to the brand’s web site in the knowledge graph box. A Guide […]