New Google help document says frequent crawling is a good sign
Google has a new help document on how Google's crawlers work.
Topic: Web crawler
Googlebot: What it is, how it works & how to optimize
Learn how Googlebot crawls, renders, and indexes your site. See every crawler type, how crawl budget works, and the technical fixes that improve visibility.
Anthropic clarifies how Claude bots crawl sites and how to block them
Anthropic explains how its bots handle AI training, live queries, and search results, and what opting out means for visibility.
Cloudflare’s Markdown for Agents AI feature has SEOs on alert
Cloudflare will auto-convert HTML to Markdown for AI crawlers, cutting tokens by 80% — but it may encourage cloaking.
Google lists Googlebot file limits for crawling
Google updated two of its help documents to clarify how much Googlebot can crawl.
Google: 75% of crawling issues come from two common URL mistakes
Gary Illyes says faceted navigation and action parameters dominate Google’s crawl waste, trapping bots in infinite URLs and straining servers.
1/3rd of publishers say they will block Google Search AI-generative features like AI Overviews
42% said they would not block Google and 25% are still unsure.
Google may give sites a way to opt out of AI search generative features
You may soon be able to tell Google to not use your content for AI Overviews, AI Mode and other search AI features.
Does llms.txt matter? We tracked 10 sites to find out
We analyzed llms.txt across 10 websites. Only two saw AI traffic increases — and it wasn't because of the file.
SEO in 2026: What will stay the same
Hype cycles come and go. But real SEO gains still depend on trust, crawlable data, and meeting user needs — not chasing the latest novelty.
The complete guide to SEO breadcrumbs
Learn how breadcrumbs improve UX, site structure, and rankings. Discover SEO benefits, schema markup, and implementation tips to boost visibility.
SEO debugging: A practical framework for fixing visibility issues fast
Learn how to debug SEO issues fast—crawl errors, rendering problems, indexing blockers, ranking drops, and SERP shifts—using a structured diagnostic framework.
Microsoft Bing explains how duplicate content hurts AI search visibility
Duplicate or similar content on your site makes it hard for AI search engines to interpret your intent signals.
Googlebot dominates web crawling in 2025 as AI bots surge: Report
Cloudflare data shows AI crawlers exploding, publishers blocking bots, and many platforms sending little traffic back.
Google says don’t use JavaScript to generate a noindex tag in the original page code
Google updated its JavaScript SEO basics documentation to clarify that may skip rendering and JavaScript execution.
Robots.txt and SEO: What you need to know in 2026
A practical look at modern robots.txt use, from allow and disallow logic to wildcards, crawl-rate control and avoiding common pitfalls.
Indexability: Make sure search engines can actually find and rank you
Learn what indexability means, how it differs from crawlability, and how to fix common indexation issues. Ensure your most valuable pages appear and perform in Google’s index.
Balance AI efficiency with human quality for SEO wins
AI tools promise faster workflows and smarter insights, but they also create blind spots. Learn how to mitigate the risks without losing efficiency.
Faceted navigation in SEO: Best practices to avoid issues
Faceted navigation helps users but can confuse crawlers. Learn how to manage filters, prevent duplicate content, and keep your site SEO-friendly.
Google adds Chrome Web Store user agent
Google added a new user agent to the Google user-triggered fetchers named Google-CWS.
Index bloat in SEO: What it is & how to fix it
Too many low-value pages in Google’s index? Learn what index bloat is, how it hurts SEO, and the steps to clean up your site for better crawl efficiency.
Why Google Search Console impressions fell (and why that’s good)
Google’s &num=100 change removed automated crawler noise, giving SEOs a truer picture of real search visibility.
Cached pages in SEO: What they are and how to use them
Cached pages reveal how Google last saw your site. Learn how to check, troubleshoot, and leverage caches—whether you’re new to SEO or managing at scale.
Your crawl budget is costing you revenue in the AI search era
Are you wasting crawl budget on the wrong pages? Learn how to protect revenue with smarter crawl strategies.
Robots.txt: SEO landmine or secret weapon?
Robots.txt tells search engines what to crawl—or skip. Learn how to create, test, and optimize robots.txt for better SEO and site management.
How AI search responds when you make a site more crawlable
Crawl waste cleanup boosted AI search visibility by up to 10% – with a small ChatGPT dip. Sitemap fixes and IA clarity drove results.
Cloudflare offers way to block AI Overviews – will Google comply?
Cloudflare’s new Content Signals limit AI use of your content via robots.txt. However, it’s unclear whether Google or others will comply.
How to optimize your anchor text
Anchor text helps search engines understand your links. Learn how to use it strategically without over-optimization.
Why global sites amplify technical errors and steps to prevent this
Here’s a playbook for building monitoring systems, workflows, and coordination to help keep your enterprise sites healthy across regions and languages.
Google Business links policies and guidelines updated
Google added new dedicated landing pages, direct action completion, social media sites and a new business links crawability policy.
Seize the AI search opportunity with site health
AI search is redefining visibility. Proper site health ensures your brand is ready to be discovered, understood, and recommended by AI systems.
A technical SEO blueprint for GEO: Optimize for AI-powered search
Boost your chances of being cited in AI answers with these four technical SEO tactics that power visibility in generative search.
Log file analysis for SEO: Find crawl issues & fix them fast
Unlock hidden SEO insights with log file analysis. Learn how to track crawler behavior, spot indexing problems, and optimize your site for search engines.
XML sitemaps: What they are & why they matter for SEO
Help search engines crawl your site smarter. Learn what an XML sitemap is, how to create one, and why it’s essential for SEO and site visibility.
Content pruning: Boost SEO by removing underperformers
Clean up your content to climb the rankings. Learn how to audit, trim, or update low-value pages to improve site quality, crawlability, and SEO gains.
AI search fight: Cloudflare and Perplexity clash over crawling
Cloudflare says Perplexity evades crawl directives with stealth tactics; Perplexity calls the claims a misunderstanding – or a PR stunt.
Crawling for AI search: Balancing access, control, and visibility
Crawling has always shaped visibility – but AI search raises the stakes. Learn how to stay seen without losing control.
Ecommerce SEO: Start where shoppers search
Learn how to optimize your ecommerce site for SEO. Get strategies for product pages, technical SEO, site structure, and driving high-intent traffic in 2025.
Natural backlink profiles: What they are & why they matter
Avoid penalties and build long-term SEO strength. Learn how to earn natural backlinks, spot red flags, and create a profile Google trusts.
Enterprise SEO: A complete guide for scalable search success
Master enterprise SEO with strategies for scale, governance, and global visibility. Learn how large organizations drive results across millions of pages.