Sell Bing? Makes No Sense, Says Microsoft’s Bill Gates — It’s A “Core Business”

Bing logoMicrosoft co-founder Bill Gates was interviewed on Fox Business News yesterday. Among other things, he was asked about investor and analyst suggestions that Xbox and Bing be spun out or sold.

Gates deferred to newly minted CEO Satya Nadella but said that he would support an Xbox spin-off if that was the decision. He was more strongly opinionated about Bing, however.

Gates characterized the Bing technology and business as more “fundamental” to a number of Microsoft products and initiatives, including Office. He’s quoted by Mashable as follows:

I see [Bing] as a pretty fundamental technology for the company, even for its Office business, it’s a very, very core business … We’re thinking about ‘are there pieces that are separable,’ but for our basic research, including the stuff that goes into Bing, I can’t see that making sense to break it off.

After the interview aired Microsoft’s Frank Shaw took to the Twitter airwaves to dispel the notion that Microsoft might be selling Xbox.

Prior to the announcement of Nadella as CEO there was a rumor that then CEO candidate Stephen Elop was open to the idea of selling off Xbox and Bing. And apparently even Microsoft co-founder Paul Allen believes that Xbox and Bing should be sold, as “distractions” from a more profitable enterprise focus.

Of the two, Xbox is more likely to go. Nadella, once in charge of Bing, is far less likely to support a sale or spin-off of the search business.

Related Topics: Channel: Industry | Microsoft: Bing | Microsoft: Business Issues | Top News


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide