Everything you need to know about SEO, delivered every Thursday.
Google beta testing a real-time indexing API
Can Google find content even faster than it does now? Google thinks so, and they are beta testing a real-time indexing API for that reason.
Google is testing a real-time indexing API. In a talk Thursday at Google I/O, Google’s Richard Gingras said the purpose is to give trusted publishers a way to send Google their content immediately, without Google having any delay in discovering that content. Google can then surface that content to searchers immediately, in real time, without any delay.
Here is a photo of Gingras announcing it:
Google plans on releasing a beta more widely in the upcoming months, but until then, we won’t hear much about this new API. Google does have a live carousel, which shows live real-time coverage, but this seems different.
Here is a photo of what real-time results look like with the API: