Google Local Business Center Undergoes Redesign

The Google Local Business Center is undergoing a redesign from within, as Mike Blumenthal reports. The main differences that I see are on the add and edit listing screens. The add listing screen seems to have consolidated much of the information retrieval process onto fewer screens. You can see a previous write up to see […]

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The Google Local Business Center is undergoing a redesign from within, as Mike Blumenthal reports. The main differences that I see are on the add and edit listing screens. The add listing screen seems to have consolidated much of the information retrieval process onto fewer screens. You can see a previous write up to see some of the old data entry screens used in the Google Local Business Center.


Here is the new start screen for adding a new listing:

Google Local Business Center

In addition, the edit business listing screen now has all your information on one page, as opposed to the information being in different tabs. Here is a huge screen capture of a single business listing in edit mode (click to see a larger image):

Google Local Business Center

Blumenthal exlained that “another difference was that it now once again requires that I receive and enter a PIN. This requirement had been relaxed on LBC accounts with large numbers of entries. That may also be a spam control measure.”

In addition, according to Mike Blumenthal, a redesign is also coming to the coupon system in Google Local. Mike said that the Google Local coupon system is in much need of a revamp.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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