May 24, 2012 at 9:03pm ET by Barry Schwartz

The search marketing agency, iAcquire, that was allegedly responsible for buying links for clients was just banned from Google's search results. iAcquire was cited as the agency behind Dun & Bradstreet Credibility Corporation's link buy request emails. For more on that see our story named What Can We Learn From The Latest Brand To Be Called Out For Paid Links? A site command search for [site:www.iacquire.com] returns no results. Here is a screen shot: iAcquire's robots.txt file and source code has no signs of them manually requesting to be deindexed from Google. So this seems t [...]

What Can We Learn From The Latest Brand To Be Called Out For Paid Links?

May 22, 2012 at 8:18pm ET by Danny Sullivan

Move over JC Penney. Another brand is getting attention over buying links, this time Dun & Bradstreet Credibility Corporation. Today's news is less news and more a reminder of lessons that SEO companies, clients and publishers all need to keep in mind, to avoid trouble. Josh Davis drew attention to the DBCC situation in his post today, documenting how after receiving three link requests from the same person, he finally followed up, only to be pitched on placing a link from one of his articles to the DBCC site in return for $30 per month. What's Dun & Bradstreet -- the nearly 200 [...]

Did Google Drop 100+ Small Directories?

May 16, 2012 at 9:44am ET by Barry Schwartz

Yesterday I covered a WebmasterWorld thread where SEOs were complaining that Google has been removing tons of free web directories from their index. I conducted some random tests and did notice some of these free web directories not coming up in Google. Later in the day, Terry Van Horne began running larger tests on 500+ web directories and noticed as much as 16% or more are no longer showing up in Google. Based on his initial numbers, there are over a 100 web directories that are not indexed by Google. I do not know if these directories were ever listed in Google or removed recently d [...]

Google Sending Warnings About “Artificial” Or “Unnatural” Links

Apr 2, 2012 at 9:11am ET by Barry Schwartz

Have you recently gotten a warning from Google about having "artificial" or "unnatural" links pointing at your site? Google says this isn’t a fresh crackdown on link networks but rather a change from bad links being "silently distrusted" to being more vocal about this type of penalty. Warnings Issued Many people have reported getting messages from Google regarding link violations. If you scan the Google Webmaster Help forums, for instance, you will see many examples of these being posted. Here is how one reads: Dear site owner or webmaster of .... We've detected that some of your s [...]

Why A Diverse Link Profile Is More Critical Than Ever

Mar 27, 2012 at 11:37am ET by Julie Joyce

I really hate reading articles where people say "I told you so" or blast someone's techniques, but the recent crackdown and deindexing of blog networks is a great lesson in what can happen if you rely on any one method in link building. I know people who run these types of networks and I know people who use them, and I also really, really hate to see anything bad happen, regardless of what I think about the techniques used. For the record, I don't see networks as being any worse than a lot of other tactics, so I'm writing this to illustrate a point, not to judge in any way. We work with [...]

Become a PRO member and see all articles in our Link Building: Paid Links archives!

PRO Members get unrestricted access to all archives - and more!

Get Our News, Everywhere!

Follow @sengineland

Got a tip? Tell us here!

Most Likes
Most Tweets
Comments

Our Stories Being Liked on Facebook

Search Engine Land Sponsors

Advertise With Us

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

SMX Advanced - June 5-6, 2012
SMX East - Oct. 2-4, 2012
SMX Social Media Marketing - Dec. 5-6, 2012
SMX Toronto - April 2013

EMEA

SMX Paris - June 7-8 2012
SMX Stockholm - Oct. 15-16, 2012
SMX Munich - Apr. 9-10, 2013
SMX London - May 2013

APAC

SMX Melbourne - Sept. 5-6, 2012
SMX Sydney - May 2013

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.