Test: Google Updating Search Results As You Type

Rob Ousbey documented on video how Google is testing a feature where the search results on the page are updating as you type your search query. This is a form of search query refinement and Google Suggest that dynamically modifies the search results on the page as you type.

Here is his video:

The internet was buzzing about this feature over the weekend. I personally find this to be just a bit overboard. It makes the page jump around, I feel it can lead to confusion and other issues.

Google sent TechCrunch a confirmation, calling this one of their many “search experiments.” Google said:

At any given time we are running between 50-200 search experiments. You can learn more on our blog.

It seems most people are not too eager to see this in the search results anytime soon.

Related Topics: Channel: SEO | Google: Suggest | Google: User Interface | Google: Web Search | Search Features: Query Refinement | Top News

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • http://DonnieCooper.com Donnie Cooper

    I’m willing to bet that if Google were to implement this, the long tail would become even more critical due to the ease of changing your query.

  • http://www.weblinkindia.net ArunPratapSingh

    if google implement this .. How to manage the accuracy the search result.. lets think If i am search for “Web Design India” …… we wirte “web” google provide the result for “Web” but when we write “web design” then google provide the result for the “web design” given result google provide from the same result “web Design” or provide new result, or google make the hierarchy of search result as per keyword suggestion …….. lets see how to do that…

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