SEO
Wanted: Nominations for this year’s ‘Naughty & Nice’ list
Who in marketing, advertising or search deserves a candy cane – or a lump of coal – for what they’ve done in 2018?
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.
SEO
Who in marketing, advertising or search deserves a candy cane – or a lump of coal – for what they’ve done in 2018?
Barry Levine | Nov 30, 2018 at 4:15 pm ETAmazon
The San Francisco-based startup’s new offering is free, enables multi-attribute searches and covers 130 million professionals worldwide.
Barry Levine | Sep 28, 2018 at 6:23 pm ETPPC
The Singapore-based organization is launching a non-profit community composed of token-incentivized humans who validate AI-generated metadata.
Barry Levine | Aug 14, 2018 at 12:37 pm ETBing
A year after offering its people-based search targeting through Google, the data provider is now providing a similar service for the Bing search engine.
Barry Levine | Jun 15, 2018 at 12:31 pm ETAmazon
Voice interfaces are not simply front-ends for search engines or apps. They are a whole new thing.
Barry Levine | Jun 6, 2018 at 12:11 pm ETAmazon
Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice interactivity.
Barry Levine | Apr 19, 2018 at 10:56 am ETThe company is partnering with Google to lower loading times for mobile landing pages, because each second can increase the bounce rate by 20%.
Barry Levine | Feb 14, 2018 at 11:07 am ETAnalytics & Conversion
The German-Swiss payment infrastructure provider allows readers to maintain a running tab of per-article charges until a threshold is met.
Barry Levine | Nov 30, 2017 at 11:09 am ETCommerce
The new features make it easier for online retailers to tailor site search to their visitors.
Barry Levine | Oct 19, 2017 at 12:18 pm ETAmazon Advertising
Startup says this is the first Google Analytics tool that turns the data into news you can use about increasing leads or revenue.
Barry Levine | Jun 29, 2017 at 12:22 pm ETThe deep-linking provider is out with ads for AMP that can link directly to specific content in apps.
Barry Levine | Jun 27, 2017 at 10:44 am ETGoogle Ads
Its new capability allows brands to add missing email addresses to their CRMs for search targeting with Google AdWords.
Barry Levine | Jun 8, 2017 at 9:58 am ETAmazon
The new info allows businesses to directly check what actions customers are taking after Google searches, and how that affects campaigns.
Barry Levine | Feb 2, 2017 at 11:16 am ETApple
The new solution shows app-based content in Google as fast-loading and preferred AMP pages, if the app has not been installed.
Barry Levine | Jan 30, 2017 at 11:17 am ETSEO
Again this year, we'll point our virtual spotlight at those who deserve a candy cane -- or a lump of coal -- because of what they've done in marketing, advertising or search.
Barry Levine | Dec 6, 2016 at 10:41 am ETAmazon Advertising
The result for Littlewoods Ireland: the most successful Christmas campaign ever
Barry Levine | Nov 11, 2016 at 10:30 am ETPPC
The new insight engine culls recommended actions from the platform’s streams of data, part of a marketing tool trend of automatically separating the wheat from the chaff.
Barry Levine | Oct 25, 2016 at 3:27 pm ETContent
The acquisition adds organic search optimization to ScribbleLive’s growing content marketing arsenal of algorithms and other tools.
Barry Levine | Aug 25, 2016 at 10:00 am ETSEO
The Nashville-based company is releasing a rebuilt, standalone version of the most popular tool in its suite, a Site Auditor for search optimization.
Barry Levine | Aug 18, 2016 at 3:05 pm ETAmazon Alexa
The new product, free during its beta phase, displays everything from the tools’ APIs.
Barry Levine | Jul 14, 2016 at 3:19 pm ET