Survey: 88 percent seek driving directions after a local voice search
9 out of 10 consumers use a voice assistant on their smartphones; 41 percent say they use it...
Oct 26, 2018 at 8:38 am ET
Greg Sterling
Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog, Screenwerk, about connecting the dots between digital media and real-world consumer behavior. He is also VP of Strategy and Insights for the Local Search Association. Follow him on Twitter or find him at Google+.
Why aligning marketing with your customer journey matters
The session offered a sophisticated blueprint to calibrate marketing, sales and content for different personas at each stage of the buyer journey....
Yext creating local knowledge graph, adds Snapchat to data network
New capabilities will allow companies to associate facts and attributes to answer more specific or 'conversational' queries....
Opinion: Google can’t resist China’s 800 million internet users
Despite moral and ethical concerns, Google CEO Sundar Pichai defends company's potential re-entry into China....
Google redesigns the Assistant for touch and digital transactions
The new capabilities help developers and further Google's cross-platform Assistant strategy....
Google Ads chief Sridhar Ramaswamy leaves to join venture firm
Ramaswamy will be replaced by Prabhakar Raghavan, Google VP of Engineering for Google Cloud Apps....
Report: Google to pay Apple $9 billion to remain default search engine on Safari
If it's accurate, Apple is making a boatload of money off of Google....
Google announces cards, discovery tools, revamped image search at 20th anniversary event
Most of the new features were for mobile devices and focused on structured data and machine learning....
When users log into Gmail or YouTube, they’re now also logged into Chrome
The concern raised by some is that users will unknowingly be sending their browsing data to Google....
When Facebook went down, direct traffic to news sites went up
Facebook users turned to Google search or went directly to publishers....
Google: AMP to use ‘consensus-seeking’ governance model
Nearly 80 percent of AMP contributors are now third parties....
EU approves controversial copyright directive aimed at Google, Facebook, Twitter
The new rules, which require member-state approval to go into effect, amount to a kind of 'GDPR for...
European publishers accuse Google and Facebook of ‘plundering’ their content
Publishers and media companies have stepped up lobbying for a restrictive copyright law that would effectively create 'link taxes.'...
Opinion: Google’s store sales measurement data deal with Mastercard not ‘deceptive’
Bloomberg report zeroes-in on lack of consumer disclosure by the credit card...
Trump doesn’t like Google news-search results, vows to ‘address’ the situation
He echoes long-standing complaint by conservatives that technology companies are biased against them....
Survey: 82 percent of smartphone shoppers conduct ‘near me’ searches
Over 90 percent of survey respondents also said they were likely to click on the first set of...
Google adds new ‘veteran-led’ attribute to Google My Business profile
It becomes the second business owner identity attribute, following 'women-led' in March....
Local inventory-based SEO strategy juiced rankings and sales for US wireless carrier
Carrier saw an average ranking position of 1.9 for product queries and 5x better conversions than other channels....
Google Assistant will now find you ‘good news’
'OK, Google: Tell me something good' triggers positive news stories from the Solutions Journalism Network....
Report: Google building China search query ‘blacklist’ with aid of 265.com
The site was purchased by Google in 2008 and has been used to compile lists of keywords and websites that will be banned....