Google signals stricter enforcement of GMB image guidelines
It wants to ensure "all content that appears in the Business Profile is relevant, high quality, and...
Greg Sterling
Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.
Yelp to Congress: Don’t investigate Google without looking at search
The reviews site wants to stop Google's "self-preferencing" in the local SERP....
Majority of consumers want standards and tougher action against review fraud
Survey finds U.S. consumers want severe financial penalties for retailers that don't protect review...
Analysis of 250 million SERPs finds no-click story more complex than it appears
Perficient Digital study: snippets are 'click-neutral' and ads steal from...
Most local SEOs making at least $60,000
Half of local SEOs have been working in the industry for at least a decade....
Fake and inaccurate reviews driving billions in ‘wasted’ consumer spending [Report]
Roughly 90% of adult internet users rely on reviews, but with growing awareness of fraud and manipulation....
In feature battle with Google, Yelp improves restaurant waitlist functionality
Yelp is trying to stay one step ahead of Google with tools that benefit both consumers and business owners....
Yotpo taps Bazaarvoice Network for review distribution to retailer sites
Marketers should consider a diversified review strategy given evolving consumer behavior around review consumption....
New local SERP live in Europe
Branded directory buttons are being displayed above the map....
Google: Spam less than 1% of Maps content
The company cited spam fighting data in a post on contributed content....
Yelp launches ‘Showcase Ads’ and store visits attribution
The new products are intended for national and multi-location brands....
Google resolves rejected Posts problem
New Posts will publish after "fix;" rejected Posts to go live this week....
Facebook buys AR startup building a 1:1 digital map of the physical world
The acquisition appears to be about augmented reality, but Scape Technologies' capabilities go way beyond...
Google Posts being rejected because of non-compliance with image guidelines
Google is apparently seeking to upgrade the quality of images in Posts....
Happy 15th birthday to Google Maps, the company’s second most important product
Google updates the app that embodies its commitment to local...
Justice Department homing in on Google Ad Manager in antitrust probe
The feds are interviewing publishers and ad-tech rivals about whether Google has too much control "over the monetization of digital content."...
Apple’s big maps makeover now available across U.S., Europe coming soon
Apple Maps needs a 'breakout' feature. Could that be...
With Jumpshot shuttered, where will SEOs get their ‘zero-click’ fix now?
Move is ominous for all companies "aggregating and anonymizing" user behavioral data for third party...
Botify partnership with Microsoft brings real-time content indexing to Bing
Immediate indexing and more control over content are the benefits for publishers and site owners....
What local SEOs should focus on in 2020
Four experts offer their top 3 recommendations for local search marketers....