How to set up Google Analytics 4 using Google Tag Manager
Save time, avoid editing code and easily create custom events by configuring your analytics setup via GTM.
Tim Jensen is a campaign manager at Clix Marketing. With over 8 years of experience in the digital marketing industry, Tim has worked with both B2B and B2C accounts in a wide variety of industries. While comfortable managing ads across all major platforms, he’s particularly intrigued with the crossover between analytics and PPC.
Save time, avoid editing code and easily create custom events by configuring your analytics setup via GTM.
Tim Jensen | Sep 21, 2021 at 11:16 am ETGoogle Ads
Here's how Google and Microsoft auction insights can help you identify core competitors and track their bidding activities month by month.
Tim Jensen | Nov 6, 2020 at 9:14 am ETAmazon
Be ready to watch for nuances of your targeted regions and adapt your strategy on a regional basis as you begin to track performance.
Tim Jensen | Jul 31, 2020 at 8:00 am ETPPC pro and SMX speaker Tim Jensen offers guidance on the effectiveness of specific channels for a B2B audience and types of assets to focus on by channel.
Tim Jensen | Mar 31, 2020 at 12:34 pm ETAnalytics & Conversion
Walk into your conversation with a clear plan including budget, testing timeline and KPIs along with case studies and competitor information when possible.
Tim Jensen | Feb 3, 2020 at 3:29 pm ETGoogle Analytics
Negative audiences help reduce wasted spend and prevent shoppers from being retargeted with products too many times.
Tim Jensen | Dec 2, 2019 at 3:17 pm ETAmazon
Here's how you set up a GTM account, create your first tags and triggers, and use the platform to streamline your tracking setup process.
Tim Jensen | Sep 24, 2019 at 3:41 pm ETAmazon Advertising
Using analytics through GTM allows you to simplify the code in place on your site and quickly set up advanced features like cross-domain tracking.
Tim Jensen | Jul 29, 2019 at 1:40 pm ETThere are limitless actions you can track to improve data gathering. Here is a step-by-step guide with website actions important to digital marketing measurement.
Tim Jensen | Jun 3, 2019 at 8:00 am ETThis update offers a new way to manage how often, and under what circumstances, a tag will fire in GTM.
Tim Jensen | Apr 5, 2019 at 1:54 pm ET