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Google Adds Color To Gmail Labels

The Google Blog announced that Gmail has added colors to labels.

Labels in Gmail are basically virtual folders. Assigning labels by actions can really streamline how you use email. Google has decided to add colors to labels in order to make the labels you defined more visual. If you want to add colors to your labels, follow these instructions. For more help on labels, go here.


Note: This new feature is only available in IE7 and Firefox 2 browsers.

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About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.