Google AdWords Location Extensions Can Also Show Ratings Stars Now

Local businesses with ratings from Google users can now get ratings stars shown in their search ads along with location extensions.

Businesses with location extensions enabled in AdWords through Google My Business are eligible to have ratings appear in their ads on desktop and tablet search results. (It’s interesting to see this not only isn’t starting on mobile like many recent AdWords updates, but that mobile isn’t even included, yet.)

If you already have your AdWords account linked to your Google My Business account and location extensions enabled in your campaigns, you don’t need to take any further action for your ads to be eligible.

Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.

About The Author

Ginny Marvin

Ginny Marvin was Third Door Media’s former Editor-in-Chief (October 2018 to December 2020), running the day-to-day editorial operations across all publications and overseeing paid media coverage. Ginny Marvin wrote about paid digital advertising and analytics news and trends for Search Engine Land, Marketing Land and MarTech Today. With more than 15 years of marketing experience, Ginny has held both in-house and agency management positions. She can be found on Twitter as @ginnymarvin.