Google Releases New AdWords Editor : Version 8.5
The Google AdWords Blog announced the new version of the AdWords Editor, a desktop based editing tool to manage your AdWords campaigns. Version 8.5 is available for both Mac and PC and adds several features, they include:
WAP image ads: Create and manage WAP (mobile) image ads in AdWords Editor. You can:
- Download and upload WAP image ads.
- Create and edit WAP image ads within the WAP Image Ads tab.
- Copy and paste WAP image ads between campaigns.
- Import and export WAP image ads using a CSV/XML/HTML file or by using the Add/Update Multiple Ads tool.
Display ads: Version 8.5 now includes support for display ads created by the Display Ad Builder. You can:
- Download display ads into AdWords Editor.
- Copy and paste display ads between campaigns.
- Import and export display ads by using a CSV/XML/HTML file or the Add/Update Multiple Ads tool.
Audiences: Support is now provided for assigning Audiences from Remarketing Lists or Custom Combinations. Download, view, and assign audiences within the Audiences tab.
For a full change and feature list, see the version 8.5 release notes.
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