Google drops their feature phone crawler & error report in Search Console
Google has officially dropped full support for feature-phone web sites.
Topic: Wireless Application Protocol
Bing Ads Editor Gets An Update With More Horsepower
Faster processing speed for accounts of all sizes promised with BAE version 10.9.
New AdWords Tool Introduced For Better Understanding Of Mobile Searchers
With mobile searches growing by leaps and bounds, Google has introduced an option on its keyword tool that lets marketers find keyword suggestions for mobile devices. The company says mobile searches on Google climbed 130% year-over-year in the third quarter of 2010, and search queries have grown more than five times over the past two […]
Google Releases New AdWords Editor : Version 8.5
The Google AdWords Blog announced the new version of the AdWords Editor, a desktop based editing tool to manage your AdWords campaigns. Version 8.5 is available for both Mac and PC and adds several features, they include: WAP image ads: Create and manage WAP (mobile) image ads in AdWords Editor. You can: Download and upload […]
Google Testing ‘Blended’ Mobile Ads
Yesterday Google Operating System noticed that search ads were showing up between and amongst the organic content in mobile search results. I tried a variety of times this morning to reproduce those results and was unable to. The ads I saw on Google mobile search results were all at the top or the bottom of […]
Mobile Mapping Usage Growing, Outrider Debuts Mobile Search Practice
Maps and directions are (so far) the “killer app” for mobile, and yesterday comScore reported that mobile mapping usage is on the increase: “8 percent of American mobile subscribers and 3 percent of European subscribers accessing maps from the mobile phone in the three-month period ending May 2008. This represents a growth rate of 82 […]
Yahoo Makes Bid To Become A Mobile Development Platform
Last night at CES, Yahoo made several related mobile announcements tied to its application Go and a new bid to become a mobile platform for third party publishers and developers. There are essentially three pieces to what Yahoo announced: Yahoo Go 3.0 (not yet live), an open mobile widget development platform for third parties, and […]
Ask Mobile Adds “Click To Speak” Directions
Ask’s Mobile WAP site has added voice to the process of getting directions. The voice-activated service is provided by Dial Directions. On the mobile Ask site, next to the “Directions” link you’ll find a new “Voice Entry” link. That sends users to the Dial Directions phone number (347-328-4667) or initiates a phone call. Users then […]
Microsoft Builds A Better Mobile Search Experience
Yesterday Microsoft announced a number of content upgrades and changes to its local search for mobile devices, which include reviews, one-click directions, interactive maps, photos, and so on. There’s more specific detail on the Virtual Earth blog. All the major search engines are now offering blended search results on their mobile-friendly sites. (As an aside, […]
CallGenie Buys Mobile “Ad Exchange” PhoneSpots
Voice services provider CallGenie announced the acquisition of mobile content provider and ad exchange PhoneSpots. The mostly stock transaction was valued at $5.75 million and provides a range of new client relationships and capabilities to Canada-based CallGenie.
AOL’s Big Mobile Push
Yesterday at the mobile trade show CTIA in San Francisco, AOL made a slew of mobile product announcements. The arguable centerpiece of that was the new AOL MyMobile application, not yet available. It offers considerable personalization opportunities and a Yahoo Go-like experience. The application seeks to bring together AOL desktop content and functionality in an […]
Google Buys Mobile-Social Site Zingku
Google Operating System reports (and confirms) that Google has acquired a mobile service called Zingku, which had been in private beta. Around since 2005, the service uses text messaging and picture messaging to provide a platform for (what appears to be) entertainment and events-related communication but also has commercial potential. Zingku also integrates the desktop […]
AOL Relaunches WAP Portal, Starts Broader Mobile Push
AOL is quickly and quietly moving on a number of fronts in mobile to establish itself as a leader. Not long after the relaunch of rival MSN’s WAP portal, AOL upgraded mobile search and, last week, relaunched its WAP portal with more personalization and generally greater usability. According to this BusinessWeek article, “U.S. traffic to […]
Segmenting Local Mobile Search: The Major Players & Mobile Search Types
Expectations of mobile search and local mobile search in particular are rising. As mobile ad networks form, mobile M&A activity heats up and the search engines pour greater attention and resources into their mobile offerings one could say we’re on the cusp of a new mobile era. Indeed, as much as I’m reluctant to use […]
YellowPages.com Launches YP411 Text Messaging Service
This morning AT&T’s YellowPages.com announced the launch of text messaging through YP411 (97411). Business name or general yellow pages (category) lookups plus city or zip return up to three listings. This service helps round out YellowPages.com’s mobile offerings, which now include WAP, SMS and enhanced directory assistance through 1-800-YellowPages (still in limited markets).
Google Upgrades Mobile Search With More Content
Yahoo has been getting good press (often at Google’s expense) for its wide release of oneSearch, a mix of structured and unstructured data in search results intended to deliver “answers” rather than links. Last night Yahoo made several more mobile announcements. Danny covered them here earlier today. Google, appearing to respond to oneSearch and other […]
YellowPages.com Adds ‘Send to Mobile’
Joining Yahoo Local, Windows Live Local, Google Maps, and IAC-owned Citysearch and AskCity, YellowPages.com announced a new “send to mobile” feature. The listing and contact details are sent via text to the user’s mobile phone. Here’s a result for the search “Plumbers, New York.” (Send to mobile is on the upper right of each ad.)