Google Star Wars Easter Egg Delivers Epic Search Results For “A Long Time Ago In A Galaxy Far Far Away”
Searching the film's memorable first lines on Chrome will deliver results that mimic the opening scene of the original Star Wars.
Google is giving Star Wars fans a special treat today on Chrome.
If you search “a long time ago in a galaxy far far away” — the famous first lines from the original 1977 Star Wars movie — the search results page mimics the film’s opening scene, with results scrolling through a Star Wars-themed galaxy background.
Google announced yesterday, when it posted its new Star Wars: The Force Awakens #ChooseYourSide campaign, that it was planning a few Star Wars Easter eggs in advance of the film’s release. This is the first one we’ve spotted.
You can read more about Google’s #ChooseYourSide campaign on our partner site at Marketing Land: Google Goes Full-On Star Wars, Launches #ChooseYourSide Campaign.