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    Is Google Analytics Integrating AdSense Metrics Into Reporting Tool?

    Amit Agarwal reports that Google Analytics will soon be adding Google AdSense data to the web analytics package. Amit managed to secure some screen shots of the AdSense related reports. The AdSense specific content seems to be found under the “Content” tab and includes: (1) AdSense ad clicks per page (2) AdSense Revenue generated per […]

    Amit Agarwal reports that Google Analytics will soon be adding Google AdSense data to the web analytics package. Amit managed to secure some screen shots of the AdSense related reports. The AdSense specific content seems to be found under the “Content” tab and includes:

    (1) AdSense ad clicks per page
    (2) AdSense Revenue generated per page
    (3) CTR and CPM on a per page basis
    (4) Also, a “Top AdSense Referrers” report that shows you which referring sites will generate the most ad clicks for you.


    I figured I would try to dig up more information, so I used Bloglines to see if I could find the original post, which was removed from thegooglecache.com. I did find it in their feed, and here are the full screen shots:

    Google Analytics & AdSense

    Google Analytics & AdSense

    Google Analytics & AdSense

    Google Analytics & AdSense

    Google Analytics & AdSense

    I am not sure why these images were pulled but they do look very appealing!


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    About the Author

    Barry Schwartz

    Barry Schwartz

    Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

    In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

    Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.