Bing
The latest news about Bing.com search engine technology and features for SEO professionals and search marketers.
Related Resources: Bing
Microsoft Advertising adds ‘Include in Conversions’, view-through conversion options
The two new conversion goal options offer more flexibility in evaluating and optimizing conversion performance of Search and Audience Network...
Bing adds CDC coronavirus self-checker chatbot to search results pages
Users can interact with the self-checker to assess their symptoms right from the search...
Bing adds snippet controls to help sites control their search result previews
Google began supporting these new controls last September and now Bing adds control for...
Video: 8 takeaways for B2B advertisers in the time of COVID-19
B2B marketers are facing particular challenges during this time with disruption to analytics, audiences and ABM programs and supply chains....
Paid search ad copy strategies during coronavirus
Why you should re-examine your PPC ad messaging now....
Desktop search is rising amid the work-from-home surge
Device usage is just one way consumer behavior is changing during the pandemic, says Microsoft...
Bing adopts SpecialAnnouncement structured data for COVID-19
The SpecialAnnouncement markup can be applied to coronavirus-related business, travel, health agency and testing center...
Bing launches new portal for URL and content submission APIs
Check out this new site from Bing to find everything you need to know about the two...
A look at Google’s recent COVID-19 related policies in search
It’s critical for all search engines to pull together to thwart bad actors and provide accurate information consumers need during a...
Yahoo and other Verizon-owned search sites favor Verizon media properties [Study]
Study compared rankings for the same queries across six Bing-powered search sites, including Bing itself....
Schema.org adds coronavirus-related structured data types in version 7.0
“SpecialAnnouncement” and “eventAttendanceMode” can help businesses provide event updates in the search...
Bing’s coronavirus tracker filters data, news and video by region
‘Coronavirus’ results pages have become ad-free resource hubs on Bing, Google and other search...
Get past the hype and into the nitty-gritty of SEO platforms for enterprises
When breezy overviews of free tools just won't cut...
‘Made in USA’ ad extensions spotted on Bing
The latest automated extension test from Microsoft Advertising. ...
Bing announces refreshed Bing Webmaster Tools
In the coming weeks, a new Bing Webmaster Tools will make for a faster, cleaner, responsive and actionable toolset for SEOs and...
Introducing the Periodic Table of Digital Commerce Marketing
Packing an astonishing amount of information into an easy-to-digest visual, it's well worth the...
Microsoft Office hits pause on forcing Bing search in Chrome, Firefox
Rather than automatically changing default search engines for Chrome and Firefox, administrators are required to opt-in for it to do so...
7 mistakes to avoid when optimizing your Instagram account for SEO
Search engine optimization is a powerful tool for increasing your website traffic. But your Instagram account is also crying out for attention...
Conditional IF functions now available in all Microsoft Advertising accounts
Scale expanded text ad messaging by device or audience -- works with Google import, too....
Filter, sort, bulk manage product groups in Microsoft Shopping soon
Scripts are also coming to Shopping campaigns in Microsoft Advertising....