Click-to-Call Deep Dive: Best Practices from Search Experts – April 16 Webcast
Tips for search marketers trying to turn mobile callers into customers.
SMX® – Search Marketing Expo & Conference series
The editorial staff at Search Engine Land programs SMX® – Search Marketing Expo, the leading SEO and PPC industry conference series for search marketing professionals.
The 2021 SMX lineup is our most robust (and affordable) schedule ever: Six virtual learning experiences for the North American market (international attendees welcome and encouraged!) and region-specific events for Germany, the UK, and France give you the opportunity to cross-train on critical search marketing disciplines from the comfort of your own computer.
Select a conference below to learn more:
SMX Advanced: June 15-16, 2021
SMX Advanced Europe: June 21-22, 2021
SMX Convert: August 17, 2021
SMX Next: November 9-10, 2021
SMX Code: December 14, 2021
SMX Report: Available on-demand
SMX Create: Available on-demand
Keep up with the latest news about agendas, speakers, workshops, rates, and more below!
SPONSOR MESSAGE: Marketer’s Guide- Content Marketing Tools
Learn more about software for content marketing campaigns – what the capabilities are, and how they can help marketers automate content marketing campaigns. This free guide also includes the recommended steps for choosing a content marketing tool and contains profiles of leading content marketing vendors. Click here to download your copy.
SMX Advanced Rates Increase Saturday – Register Today!
Super early bird pricing for SMX Advanced expires this Saturday, March 28. Register now for the lowest possible rate. SMX Advanced is the only conference designed exclusively for experienced paid search advertisers and SEOs. You’ll participate in experts-only sessions and network with fellow internet marketing thought leaders. Check out the tactic-packed agenda including these new […]
Google Keynotes Answer Your SEM & SEO Questions at SMX Advanced
SMX Advanced keynotes deliver first-hand insights. This year is no exception. Advertise on Google? Get the scoop on what’s new and what to expect from vice president of product management Jerry Dischler in his Q&A packed keynote conversation. SEO your specialty? Google’s webmaster trends analyst Gary Illyes will take on all your questions about SEO, […]
Understanding & Leveraging Search By Voice: Up Close @SMX
Columnist Rachel Lindteigen recaps a presentation on voice search and opportunities for marketers, in coverage of the SMX West conference.
SMX West Starts Next Tuesday; All Access Conference and Free Expo+ Passes Still Available
Search Engine Land’s SMX West conference begins next Tuesday in San Jose. Register now to reserve your spot! The search marketing landscape changes almost daily, but your goals don’t. You strive to increase traffic, engage with your audience, improve conversions and maximize your ROI. Invest in attending SMX West and you’ll get 3 days of […]
Innovative Marketers, Transformative Technologies – Attend MarTech in San Francisco, March 31-April 1
Next month, the community of innovators pioneering marketing technology adoption and operations will gather at MarTech: The Marketing Tech Conference. Secure your spot and save $250 by purchasing by this Saturday, February 21. Register now. Join us March 31-April 1 in San Francisco for: Presentations and panel discussions that guide your selection of marketing technologies, […]
How The Sharing Economy Will Lead To The Growth Of Online Reviews
Marketing Land's Amy Gesenhues interviews Keynote Speaker & NYT Best Selling Author Bill Tancer for a preview of insights he will share about online reviews at SMX West in Silicon Valley, March 4, 2015.
Search Engine Land’s SMX West Conference Rates Increase Saturday – Register Now
Search Engine Land’s – SMX West conference rates increase Saturday, January 31st. Register now and save on all passes! Join us March 3-5 in San Jose for: Cutting edge tactics. Choose from over 60 sessions on paid search advertising (PPC), search engine optimization (SEO), local search, mobile marketing and more. Check out the agenda. Unbiased, […]
5 Days to Save on SMX West – Register Now!
Early Bird rates for Search Marketing Expo – SMX West expire this Friday. Register now and get three days of exceptional content and invaluable industry connections for only $1595. Think SEO is dead? We’ll show you how dead wrong you are with over 20 SEO focused sessions that will help you maximize traffic from your […]
Dive Deep on SEO, PPC, Social Media, Display & Local Search – Check out the SMX West Workshops
Attending a workshop is the fastest way to get up to speed on specific internet marketing topics. At Search Marketing Expo – SMX West, you’ve got six workshops to choose from. Each provides: a full day of in-depth instruction on one digital marketing topic; an intimate learning and networking experience with a small group of […]
NYT Best-Selling Author And Consumer Behavior Expert Bill Tancer To Keynote SMX West 2015
Author of "Everyone's a Critic: Winning Customers in a Review-Driven World" and GM of Global Research for Experian Marketing Services to be featured speaker at Search Engine Land's conference on March 4, 2015.
Want To Speak @ SMX West? Here’s How
The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX West 2015, March 3-5, at the San Jose McEnery Convention Center. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target […]
Up Close @ SMX: Avoiding SEO Disasters
Contributor Russell Savage recaps Mark Munroe's presentation at SMX East, in which he discussed common SEO disasters, as well as ways to detect and prevent them.
U.S. Search Award Winners Announced
The second-annual U.S. Search Awards were handed out last night during Pubcon Las Vegas. The awards were presented to agencies and individuals for outstanding achievements in the US search and digital marketing industries. Entries were judged by a panel of search industry experts such as David Szetela, CEO of FMB Media, Anne Kennedy, Managing Partner […]
Wanted: Session Ideas For SMX West
Do you have a topic you’d like to see covered in a session at SMX West 2015 on March 3-5, 2015? Something you’d like to see covered in depth, or a discussion of strategies and tactics for getting the most out your search marketing campaigns? If so, we’d like to hear from you. Anyone can […]
Up Close @ SMX: Making Mobile SEO Perform For You – Design, Approach & Speed
Mobile SEO differs from desktop and its importance its growing rapidly.
SMX East 2014 Day Three Live Blog Coverage
Day three of Search Marketing Expo East is now complete and below is some of the live blog coverage we found throughout the day. #SMX Liveblog Googler Talks HTTPS + Insights from SEO VIPs, BruceClay.com #SMX Liveblog: Conversion Rate Rock Stars, BruceClay.com #SMX Liveblog: Google Says Penguin May Come Next Week, BruceClay.com #SMX Liveblog: Pigeon, […]
SMX East 2014 Day Two Live Blog Coverage
Day two of Search Marketing Expo East is now complete and below is some of the live blog coverage we found throughout the day. BuzzFeed Founder Jonah @Peretti Talks SEO, Social at #SMX, BruceClay.com #SMX Liveblog: 25 Examples of Structured Data You Can Use Now #22a, BruceClay.com #SMX Liveblog: Creating, Testing, Optimizing Paid Search Ads, […]
SMX East 2014 Day One Live Blog Coverage
Day one of Search Marketing Expo East is now complete and below is some of the live blog coverage we found throughout the day. #SMX Liveblog: Marketing in the Age of the Internet of Things, BruceClay.com #SMX Liveblog: The Importance of Imagery, BruceClay.com #SMX East Liveblog: Making Moments Matter, BruceClay.com #SMX Evening Forum with Danny […]
Live @ SMX East: Competitive Research For Search Marketers
One of the harsh realities of being a search marketer is that you can become incredibly skilled at your job, technically adept and a master of all of the nuances of SEO or SEM and still struggle to get the kind of results you hope for. Why? Because your competitors are working just as hard, […]
Live @ SMX East: Breathing New Life Into A Tired Paid Search Campaign
If you’ve been doing paid search for a while, you’ve undoubtedly run into a situation where you’re working on a campaign that’s been moderately successful, but has essentially been on autopilot and isn’t taking advantage of any new features that could enhance its performance. Or perhaps you’ve inherited a campaign from another team or agency […]
Want To Speak @ SMX Social Media Marketing? Here’s How
The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX Social Media Marketing 2014, November 19-20, 2014, at the ARIA Resort & Casino in Las Vegas. Start by carefully reading the SMX Social Media Marketing 2014 agenda and deciding where you think you’d make a great contribution. Then […]
Live @ SMX East: Remarketing: Overhyped & Overvalued, Or Undervalued And Underused?
If that visitor from your search ad doesn’t convert, retargeting (also called remarketing) allows you to keep your message in front of them as they visit other sites across the web, minutes, hours or even weeks after they’ve done that initial search. Retargeting attempts to understand user intent, and provide additional or more useful information, […]
Live @ SMX East: Creating, Testing And Optimizing Paid Search Ads
Think you know everything about Google AdWords or Bing Ads? Have all the best practices nailed, are a master of match types, and have encyclopedic knowledge about gaining the upper hand when sparring with the quirky idiosyncrasies of bidding, scheduling and conversion optimization? Think again. As kung fu masters remind us, “the wise always remain […]
Live @ SMX East: Deconstructing Pigeon, Google’s New Local Search Algorithm
If the changes going on in local search are giving you a headache, you’re not alone. For example, Google’s Pigeon update is a newly released algorithm to provide more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. The core changes are behind the scenes, but […]
SMX East Preview: What’s New & Why You Should Attend
Our annual Search Marketing Expo – SMX East is less than two months away, and it’s shaping up to be an exceptional show. We’ve developed a ton of new content for the conference to keep you current with the latest tactics, tools and techniques. What’s New In SEO A better question is “what isn’t new?” […]
Must-See SMX East Keynote: Jonah Peretti, Founder & CEO Of BuzzFeed
Everyone likes to talk about creating buzz, but few have mastered the art of making content go viral like Jonah Peretti. He’s the founder of BuzzFeed, the wildly popular social news and entertainment website that has scored huge successes with quizzes, listicles and even long-form content. Peretti also co-founded the Huffington Post, and is well-known […]
SMX East Super Early Bird Rates Expire Friday – Register Now & Save $300
Struggling to keep up with algorithm updates named after exotic animals? Could automating paid search campaigns be your get out of Excel-hell-free card? Attend Search Marketing Expo – SMX East, Sept. 30 – Oct.2 in NYC, and learn the latest SEO, paid search advertising and conversion-driving tactics. SMX East is the world’s largest search engine […]
Send Your Team To SMX East: Share The Experience & Save
Get your digital marketing team in shape! Send them to SMX East for results-driving SEO and paid search tactics. With over 60 sessions to choose from, your team can attend presentations relevant for their responsibilities and skill level. Is your team experienced? The SMX East program shines with intermediate and advanced level content. Blue squares […]
Wanted: Session Ideas For SMX Social Media Marketing
We’ve begun planning for SMX Social Media Marketing 2014, a two-day, tactic-rich conference that covers all key issues for getting the most out of social media networks. The conference takes place at the ARIA Resort & Casino in Las Vegas, on November 19-20, 2014. Do you have a topic you’d like to see covered in […]
VIDEO + SLIDESHOW: The Future of Local Search – The Human Algorithm
Say goodbye to local search as we know it. We have entered into a period of the human algorithm. The future of local search can be summed up in two words — collaboration and trust. Are you prepared? Listen to Justin Sanger, a long–time innovator and leader in local search, share his insights into the […]
Innovative Marketers, Transformative Technologies: Attend MarTech in Boston, Register Now & Save
In less than two months, the community of innovators pioneering marketing technology adoption and operations will gather at MarTech: The Marketing Tech Conference in Boston, August 19-20. The MarTech agenda is focused on the rising tide of marketing technology and the people driving implementation – the technologists. Just this week: Harvard Business Review’s July/August issue […]
MarTech: The Marketing Tech Conference – Special Rates Expire in 2 Weeks!
Search Engine Land parent company, Third Door Media, Inc., introduces MarTech, a conference for people pioneering the field of technology-powered marketing. View the agenda for session descriptions & the speaker roster. Join us August 19-20 in Boston to learn how technology can transform your marketing operations. Save $150 before special “beta” rates expire – Register now!
Want To Speak @ SMX East? Here’s How
The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX East 2014, Oct. 30 – Sept. 1, at the Javitz Convention Center in New York City. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your […]
VIDEO + SLIDESHOW: No, SEO Is Never Dead…It’s Just Trying To Be
Even though Google needs SEOs and SEOs need Google, the search giant continues to make our jobs more challenging. The strategies and tactics that work for search and users has radically changed and yet there are still constants and will continue to be many opportunities for resourceful SEOs. In this presentation, veteran search marketer Marshall […]
The Most Popular Presentations Of SMX Advanced 2014
SMX Advanced this June was, as usual, rich in forward-thinking strategy and tactical advice from experienced leaders in SEO, social media, PPC and mobile marketing. Expert marketers and industry insiders including Bing’s Anna Hughes, Bigdoor’s Joanna Lord, Disney’s Jeff Preston and even yours truly took the stage, each to share their unique experience and knowledge […]
Want To Speak At SMX Milan? Here’s How
The agenda is live and we’ve opened up our “speaking pitch” form for SMX Milan, November 13-14, 2014 at the Meliá Milano Hotel. View the agenda here: SMX Milan 2014 Agenda And the speaking pitch instructions and form here: SMX Milan 2014 Agenda Speaking Pitch Form The speaking pitch form closes Friday, July 18, 2014, […]
WATCH: Matt Cutts AMA Keynote At SMX Advanced 2014
You already read the live blog and news coverage. Or maybe you were one of the lucky ones who was in attendance last week for the annual Matt Cutts “You&A” AMA-style keynote conversation with Search Engine Land’s Founding Editor, Danny Sullivan, at SMX Advanced. Either way, you can now catch (or catch again) the full […]
Up Close @ SMX: Link Acquisition & Auditing For The Advanced SEO
Link acquisition and auditing issues for the advanced SEO was probably one of the most popular sessions at SMX Advanced. The panelists framed the discussion around three areas: Preventative Link Building, Link Earning and Site Auditing. However, the tips — at least as far as I could tell — did not number the exact “25” described […]