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How much money does Google keep for itself from AdSense ads that publishers carry? Unless you’re a big publisher, Google — which preaches “data liberation” — doesn’t say. But thanks to an anti-trust investigation in Italy, Google may share how much it keeps. At least, that is, to Italian newspaper publishers. It’s a simple enough […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “Inkbait”: A Case Study In Linkability In the world of search engine optimization (SEO), the tactic known as “linkbait” is one of the few link building tactics the search engines embrace, […]
Back in November 2009, Google News announced they were “in the midst of an exciting transition period” that included a change to the News Sitemap Protocol. News publishers have through April 2010 to modify their News Sitemap to accommodate the new format. What’s so exciting and transitional? I asked Google, thinking that they were changing […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Beats Estimates With Very Strong Q4: $6.67 Billion Google posted a very strong Q4, given the recession, with $6.67 billion in revenues. This beats financial analyst general consensus estimates. Here […]
A new report saying that 44% of Google users fail to click from Google News to newspaper web sites got some buzz this week. However, after a closer look at the report, I don’t see it providing the damning evidence that Google really is a content vampire, as some news publishers have accused it of […]
Google has unveiled a new Living Stories are, where the New York Times and the Washington Post are experimenting with how coverage of a particular news story would look if content was all centralized within a single page. The experiment puts into practice a vision that Google has long expressed previously as “Living URLs,” a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A Roundup Of 2009’s Best SEO Books Time was when someone asked me to recommend a good book on search marketing, there were only a few available—Search Engine Visibility, by Shari […]
Google’s “First Click Free” (FCF) policy was intended to provide a better experience for Google users and for premium content and news publishers (e.g., the Wall Street Journal) by allowing their content to be indexed and exposed for subsequent sale to consumers. However, as most of you are aware, the publisher pay walls are going […]
I’m at the FTC’s “Journalism & Internet Age” Workshop in Washington DC today, where we’re expecting addresses from Rupert Murdoch and Arianna Huffington, along with Josh Cohen of Google News and a variety of panels. I’ll be on one of those panels later today. I’m going to do a big live blog of things I […]
In the battle between search engines and some mainstream news publishers, ACAP has been lurking for several years. ACAP — the Automated Content Access Protocol — has constantly been positioned by some news executives as a cornerstone to reestablishing the control they feel has been lost over their content. However, the reality is that publishers […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s ‘New’ Search Ad Formats The Google Blog formally announced the new search ad formats Google has been showing in the search results. The new ads include the relatively old AdWords […]
Forget PageRank, at least if you’re a news publisher looking to do well in Google News. Google’s news service doesn’t rely on the same algorithm used by “regular” Google, of which PageRank is a part of. Instead, Google News taps into its own unique ranking signals, which include user clicks, the estimated authority of a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search In Pictures: Google México Party, One Republic @ Google & Pineapple 5K In this week’s Search In Pictures, here are the latest images culled from the web, showing what people […]
Hey news publishers. Stop acting as if your content only appears printed on dead trees and tap into the dynamics that the web offers. That’s a blunt summary of advice from Josh Cohen of Google News, from a wide-ranging interview with him on Google’s experiments with new ways of delivering news. Cohen, business product manager […]
Many publishers have complained repeatedly that Google and Google News (not the leading online news site) reduces their content to “commodity” status or otherwise adversely impacts their brands. Google’s Fast Flip is a response to this in part. It offers a more “branded” and visual way to consume news and magazine content from major publishers. […]
Want to do a paywall with no “first click free?” That’s fine with Google, says business product manager Josh Cohen. Want to do micropayments? Google will be “flexible” in considering support of new business models like this. But if you charge, expect less traffic, and also expect that your competitors will be “ecstatic” to pick […]
Marissa Mayer, Google’s VP of Search Products and User Experience, is speaking today at the Web 2.0 Summit in San Francisco. The following is a live blog of her appearance, which is scheduled less than an hour after she announced a Google/Twitter partnership to include real-time tweets in Google’s search results. This is a four-person […]
Associated Press president Tom Curley and News Corp CEO Rupert Murdoch both made speeches yesterday in China that are being widely reported as an attack on Google. Having read through the actual speeches, I was surprised they weren’t as bad as I thought they’d be. Below, I’ve highlighted key portions along with my own commentary. […]
May it please the Italian court. Google does not ban newspapers that opt-out of Google News from being in Google at all, as a new complaint from Italian publishers alleges. It’s not actually a court that’s going to ponder this allegation. It’s Italy’s AGCM, which appears to be akin the the US Federal Trade Commission, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google To Newspapers: Robots.Txt You Newspaper attacks on Google somehow apparently overstepping fair use and stealing their material are just escalating, with a European led “Hamburg Declaration” coming out last week. […]
Newspaper attacks on Google somehow apparently overstepping fair use and stealing their material are just escalating, with a European led “Hamburg Declaration” coming out last week. Now Google’s blogged a response that basically says if you want out of Google, it’s easily done with a robots.txt file. That, of course, is what search engine savvy […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Long Tail of Paid Search Account Effort If you spend enough time sitting at your desk in summer, you can go slightly insane. That aside, daydreaming sometimes leads to back-door […]
The monetization of white space across Google properties continues with an announcement this afternoon that Google is showing ads on hosted articles in Google News. Google’s announcement seems to indicate that the ads will always show beneath the story. Here’s an example from a story currently listed on the Google News home page: Will Money […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google’s long had a “First Click Free” program that allows news publishers to make their content accessible to search spiders but requires human visitors to login if they’ve already viewed one page on the site for free — hence the “first click free” name. Earlier this year, Google said this program was OK for web […]
In a previous article titled New Online Video News Search Study – Is the Business Case Made?, I discussed a DoubleClick Performics study that looked at how consumers interact with online video news, how they use search in the process, and their desire to see more video search results on the mainstream search engines. To […]
The most significant copyright case against Google News, that filed by Agence France-Presse back in March 2005, has now ended. Google has signed a licensing agreement with AFP that settles the suit. News from the AFP here. The statement from both companies has the usual spin that this is about "new" uses rather than Google […]