SearchCap: Google Mobile Tests, DuckDuckGo Queries & Retargeting AdWords

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• 10 Top Retargeting Tips For AdWords Users

  Are you making the most of your remarketing efforts? Columnist Rebekah Schelfhout has some expert insights you may not have considered!

• How To Learn From Your Competitors Without Copying Them

  Link Week Columnist Julie Joyce gives insights into five ways to use competitive analysis to help build out a new link profile — without blindly copying it.

• DuckDuckGo Surpasses 10 Million Daily Queries

  DuckDuckGo, the privacy focused search engine, hits a major milestone – reaching 10 million daily queries.

• Google Tests New Mobile Interface, With New Top Design

  Google once again is testing a new look for their mobile search results.

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• Union Metrics Launches Multi-Channel Reporting & Adds Facebook Analytics
• Instagram Offers New Explore Page & Search Options
• Esurance Makes Heartfelt #EqualDreams Argument For Same Sex Marriage In Advance Of Supreme Court Ruling
• Reduce Cart Abandonment and Increase Revenue with Customer Reviews- July 29 Webcast
• Google Display Network Ads Support New Free Music Service
• Getty Images Added As “Interested Third Person” In EU Antitrust Charges Against Google
• Google AdSense Now Reports Invalid Activity Payment Deductions
• The Power Of Martech Unleashed
• Google’s Project Brillo Signals End of Web & Beginning of Apps Everywhere
• Hootsuite Launches Social Suggestion App For iOS & Web
• Facebook Testing Recognition Tools For Identifying ‘Faceless’ People In Photos
• Snapchat CEO Promises Better, Non-“Creepy” Digital Advertising

Search News From Around The Web:

Industry

• Envoy raises $15 million, founder Larry Gadea started at Google at age 18, Business Insider
• IDC Report Ranks YP Among Top Five Companies in Mobile Search Revenue, Business Wire
• U.S. Supreme Court Rejects Google Patent Appeal Over Street View, recode.net

Link Building

• Free SEO Tool Alert! Lightweight Link Analysis Report, BruceClay.com
• Link scheming vs. link building: how to decide where to get links, blog.seoprofiler.com

Searching

• Not OK, Google, FullStack – Ofer Zelig’s Blog
• Google Translate commercial: over 100 billion words translated every day, androidauthority.com
• Microsoft made a better YouTube search engine than Google, The Verge
• Select Emoji Characters Still Displaying On Select Browsers In Google, Search Engine Roundtable
• Wikipedia’s move to HTTPS triggers June fluctuations, Rank Ranger

SEO

• 17 Tools to help with Technical SEO, State of Digital
• 5 Resume Tips Designed to Help SEOs Land Competitive Jobs, Search Engine Guide
• 6 Ways To Minimise Wasted Crawl Budget, koozai.com
• 7 Common Hreflang Mistakes (and How to Fix Them), SEMrush Blog
• Google Search Console Adds New Help Section, Search Engine Roundtable
• Ranking in Google Since The Advent of The Knowledge Graph, SEO By The Sea
• Why ccTLDs Should Not Be an Automatic Choice for International Websites, Moz
• Why you need to stop building "Quality Content" and start solving problems, Cornwall SEO

SEM / Paid Search

• One Huge PPC Mistake: Conflating Tactics with Strategy, PPC Hero