SearchCap: The Day In Search, February 11, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

• Google’s Cutts On How To Locate Unnatural Links Pointing To Your Web Site
  Google’s head of search spam, Matt Cutts, released a video today explaining how a webmaster can location which links pointing to their web site is “unnatural.” As you know, Google has been sending unnatural link warnings to Webmasters for about a year now. Webmasters should act when they receive this email, they should remove the […]
• SMX Toronto Keynote: Jon Sinden of Maple Leafs Sports & Entertainment
  We’re delighted to announce that Jon Sinden, Manager of Digital Content & Social Media for Maple Leafs Sports & Entertainment, will be presenting one of the keynotes at SMX Toronto, on Wednesday, March 20th at the Metro Toronto Convention Centre. Jon has one of the best, but sometimes most challenging jobs any online marketer could […]
• Making The Case In Favor Of Enhanced Campaigns
  There’s been a lot of anxiety and skepticism from PPC marketers around the recently announced enhanced campaigns. One Search Engine Land commenter put it pretty bluntly: While it’s true that certain advanced features – most notably device-level targeting and keyword-level CPC bidding for mobile-only campaigns – are going away, and it’s likely that mobile CPC’s will […]
• Top Tips For SEO Agencies To Find & Convert New Local Customers
  While many industries and businesses are struggling to survive and grow right now, that can’t be said of the SEO or online local advertising industries. It’s boom time for our sector as more and more businesses turn to the Internet and mobile as their primary marketing channels. But, it’s not just businesses that are wising […]
• Google Still World’s Most Popular Search Engine By Far, But Share Of Unique Searchers Dips Slightly
  No question. Google remains the most used search engine in the world, far outdistancing competitors. But over the past three months, its share of unique searchers had dipped below 80%, suggesting it has lost some regular searchers. Still, the huge percentage remaining at Google is searching more than ever. Meanwhile, has Yandex really taken the […]
• Google Now (And Nexus 4) Featured In Grammy Show Commercial
  Last night during the Grammy Awards show, Google bought airtime to promote its predictive search/assistant feature Google Now. The commercial, called “Live in the Now,” also featured the sold-out Nexus 4. It now appears, however, that the popular handset will shortly be back in stock. The Apple-like ad shows people around the world getting useful and […]
• Bug Turns Google “Anti-SafeSearch” On, Provides Porn Results
  There’s a strange bug on Google where search queries that should return no matches are instead turning Google into a porn search engine, almost as if an “anti-SafeSearch” feature is being enabled. Impossible Queries = Porn! The Verge highlighted a Quora post about the bug, where doing some searches for “contradictory” or impossible to solve […]
• Connect with Friends, Mentors & Vendors at SMX West, March 11-13 in San Jose
  We’ve already highlighted the exceptional content and highly qualified presenters at Search Marketing Expo – SMX West. But there’s another aspect of the show that is just as important and valuable – networking. And with well over 1000 companies sending delegates (so far), there are lots of people to network with! Keep reading to learn […]

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• Facebook, AddThis Face Lawsuit Over ‘Like’ Button
• Where Will Facebook Marketing Be In The Next Nine Years?
• Is It Time For A Remarketing Review?
• Google’s Schmidt To Sell $2.5 Billion Worth Of Stock
• Excess Or Economic Development: Google’s New $82 Million Private Airport Terminal
• Flickr Privacy Bug Set Some Private Photos To Public
• ‘The Internship’ Movie Trailer To Premiere On Google+ Hangout
• New Animated AdSense Format Showcases Ad Headlines

Search News From Around The Web:

Applications & Portal Features

• Getting the Most Out of Yahoo! Mail for iPhone, ymailblog.com
• The GoogleReaderpocalypse Is Upon Us – Google’s Feed Reading Service Unusable Since Sunday, TechCrunch

Business Issues

• Google: Self-driving cars in 3-5 years. Feds: Not so fast, ExtremeTech
• Competitor Sues Company For Manipulating Google’s Search Results, Search Engine Roundtable
• User Recommendation Engine Sailthru Raises $19 Million, Wall Street Journal

Local Search & Maps

• Apple Testing Watch-Like Device, Wall Street Journal
• Google Patents Identifying User Location Spam, SEO By The Sea
• Were a wealthy married couple murdered after Google maps led hitman to the wrong address? Their son DENIES murdering them in cold blood as he languishes in jail, Mail Online
• Find a cool place on Foursquare? Share it with your friends, even if they don’t have the app, Foursquare Blog
• When Responsive Design is Not an Option: a Checklist for Optimizing Your Mobile Site, SEOmoz

Link Building

• 10 Common Link Building Problems, Search Engine Watch
• LinkResearchTools Flaunts New Upgrade With Google Disavow Support, affiliates4u.com

Paid Search

• Torture?! What’s up with Google Adwords Taiwan?, ozsoapbox.com

Searching

• Bing Top GRAMMY Searches on Bing, Bing Search Blog
• Google Knowledge Graph epic fail: the Stachanov and Berlusconi situation, giorgiotave.net
• O Knoweldge Graph, Where Art Thou?, Data Mining

SEO & SEM

• Going Beyond Moz Metrics to Answer: “Why is this Site Outranking Me?”, SEOmoz
• Google’s AdWords Update: Are Desktops The New Fax Machines?, TechCrunch
• Quality Content – What IS It?, PotPieGirl.com
• 7 SEO Tasks That Are Wasting Your Time, Search Engine Journal
• Content is king in a fast-changing SEO world, Internet Retailer
• Don’t Focus on Rank to Measure SEO Success, SEO Aware
• How To Create A Google Places Listing In 10 Steps, SEO.com
• How to use Facebook Graph Search for Business, flyte blog
• Ineffective or Inefficient Corporate SEO Practices in 2013, SEO Theory
• Top 50 SEO Myths Everyone Should Know About, Search Engine Journal
• Understand What Eric Schmidt Really Said About Authorship & Author Rank, Search Engine People